Senior Manager, Digital Connector

GolinDallas, TX
286d$70,000 - $130,000

About The Position

Golin is hiring a Senior Manager, Digital Connector to join our growing digital team of social and digital experts who excel at making brands hyper-relevant to their target audiences through a deep understanding of the always-evolving world of digital media. Golin has been on a winning streak of recognition: PRWeek's Best Place to Work, Provoke Media's Global Agency of the Year, PRWeek's Large Agency of the year and winning two Grand Prix at Cannes. Riding the wave of recognition and award-winning work, the Sr. Manager has an incredible opportunity to work on the cutting edge of digital trends and engagement for many of the most beloved consumer brands. It's an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations, and we know other brands can benefit from the award-winning work we create. You'll work on a top account with a rock star team of digital account pros, creatives, analysts, influencer marketing specialists, media buyers and digital strategists to identify real-time opportunities, monitor industry trends and influential voices and propose opportunities to leverage brand offerings within emerging trends and cultural conversations. You will design and execute marketing campaigns in collaboration with our collective mission to drive innovative approaches that inspire and engage our clients' target audiences across the digital ecosystem. You'll activate across digital platforms as well as organic and paid channels to deliver results.

Requirements

  • Bachelor's degree in marketing, communications or related field
  • 5 - 7 years of experience driving and executing Digital / Social Media campaigns
  • Passion for client service and an ability to juggle multiple projects and changing priorities
  • Excellent verbal, written, presentation and problem-solving skills
  • Ability to work quickly across multiple brands and work streams while engaging and motivating a team
  • Experience using social media management tools (e.g. Percolate, Sprinklr, Sprout Social, Spredfast, etc.) and managing social channels on behalf of brands
  • Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives
  • A strong understanding of content marketing strategies, ability to integrate campaign strategies and tactics across earned, owned and paid media, and apply analytics to measure results and provide insights
  • Poise and calm under pressure and a desire to immerse yourself in a client's businesses to become a valued partner

Responsibilities

  • Serve as the strategic lead for real-time engagement for one of Golin's premier accounts
  • Oversee campaign development and execution, including content strategy and channel management, paid media, analytics, and influencer marketing
  • Inform the annual real-time planning process, representing Golin as a results and strategy-oriented client partner
  • Foster and maintain productive and influential client relationships
  • Identify solutions and work with teams, and independently, to drive client success and grow relationships
  • Serve as an expert in fully integrated digital and social programs
  • Cultivate a culture of support, growth and partnership among teams
  • Experience leading and project managing paid social and digital campaigns across social channels such as Facebook, Google+, X, Instagram and LinkedIn
  • Work with our analytics team to translate campaign-level results, both quantitatively and qualitatively, to inform marketing-level KPIs year-over-year
  • Experience executing brand-level social media strategies and ability to communicate them with complete digital fluency
  • Serve as an ambassador of Golin's capabilities as it relates to organic and new business opportunities
  • Take a leadership and highly visible role in business growth and targeting efforts
  • Serve as culture builder and mentor, driving innovation and ideas while sparking team members' careers
  • Assist with management of financials, including budgets and billing, projections and staffing

Benefits

  • Comprehensive benefits and time off program

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Professional, Scientific, and Technical Services

Education Level

Bachelor's degree

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