Senior Manager, Creative Strategy North America

Snap Inc.New York, NY
100d$162,000 - $284,000

About The Position

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles. Snapchat is an app that empowers people to express themselves, live in the moment, learn about the world, and have fun together. It's the easiest and fastest way to communicate the full range of human emotions with your friends without pressure to be popular, pretty, or perfect. Snap’s camera supports real friendships through visual communication, self expression and storytelling. Moving forward, our camera will play a transformative role in how people experience the world around them, combining what they see in the real world, with all that’s available to them in the digital world. We’re looking for a bold, commercially-minded Senior Manager to help lead the Creative Strategy team in North America, driving how Snapchat’s creative solutions deliver measurable business results for advertisers across the US and Canada. This leader will bring executive presence to clients and internal stakeholders alike, ensuring Snap’s unique creative ecosystem translates into platform-first, AI-enabled, performance-driving campaigns. As part of the Americas Creative Strategy (CS) leadership team, you will guide and inspire a group of high-performing strategists, represent CS in senior commercial conversations, and help shape the way our global creative vision comes to life regionally. You’ll be a trusted partner to Sales leaders, a champion of creative excellence, and a driver of innovation that scales across teams and markets.

Requirements

  • 12+ years of experience in brand strategy, creative leadership, or digital marketing, with at least 2 years of management experience.
  • Track record of leading multi-disciplinary teams and producing high-value creative work across diverse client portfolios.
  • Proven ability to influence senior stakeholders and represent a creative POV with executive-level impact.
  • Strong grasp of both brand and performance advertising, linking creative solutions directly to commercial outcomes.
  • Experience operating in a global or matrixed environment, translating global direction into local execution.

Nice To Haves

  • Experience across agency, platform, and client-side roles.
  • Familiarity with creative measurement tools and performance optimization frameworks.
  • Experience developing playbooks, enablement programs, or creative operating models.

Responsibilities

  • Lead and develop a team of Creative Strategists across Large and Medium Customer Solutions (LCS and MCS), including senior ICs.
  • Drive the execution of Snap’s global Creative Strategy vision in North America, tailoring to regional market dynamics.
  • Represent Creative Strategy in senior client and cross-functional forums, influencing decision-making and strengthening Snap’s creative reputation.
  • Partner with Sales leadership to ensure CS is a commercial unlock across brand and performance campaigns.
  • Deliver bold, insight-driven creative ideas that harness Snap’s most innovative formats and tools.
  • Shape adoption of AI-accelerated workflows, embedding smarter, faster, story-led thinking into the team’s approach.
  • Build a culture of innovation by encouraging experimentation and scaling reusable creative assets and frameworks.
  • Establish clear processes and metrics to raise creative quality, delivery speed, and commercial impact.

Benefits

  • Paid parental leave
  • Comprehensive medical coverage
  • Emotional and mental health support programs
  • Compensation packages that let you share in Snap’s long-term success
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