Senior Manager, Creative Copy

MicrosoftRedmond, WA
1d

About The Position

The Global Marketing Engines & Experiences (GME&E) team is seeking a Senior Manager, Creative Copy to deliver original breakthrough copy that supports Microsoft’s commercial marketing campaigns. This role brings the Microsoft brand promise to life through insight-driven, culturally fluent, and social-first storytelling. You will partner closely with social leads, designers, strategists, and stakeholders across integrated marketing, product, and brand teams to develop high-impact copy that resonates with Business to Business (B2B) communities. From quick-turn social assets to campaigns, you'll ensure our messaging is bold, relevant, and aligned to brand standards. Ideal candidates have a passion for words, strategic instincts, and a proven track record of crafting compelling copy that deeply connects brand with audience. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Requirements

  • 3+ years proven writing or content design experience AND a certification, degree, or training in English, Writing, Human-centered Design, Literature, or related field OR equivalent experience.
  • 1+ year(s) project leadership experience.

Nice To Haves

  • 6+ years of experience writing for digital, social, or integrated campaigns — ideally within a (B2B) or tech environment.
  • Portfolio demonstrating editorial range, platform fluency, and creative storytelling across formats.
  • Presentation and storytelling skills, including the ability to pitch ideas to senior stakeholders.
  • Understanding of commercial audiences and how to tailor messaging to meet strategic business outcomes.
  • Familiarity with Microsoft products and ecosystem is a plus.
  • Experience working with creative teams and agencies; agency experience preferred.
  • Enthusiastic, collaborative, and proactive.

Responsibilities

  • Lead copy development across integrated marketing campaigns — particularly for social, digital, and emerging platforms.
  • Create engaging content to support always-on social presence, User Generated Content (UGC), and real time.
  • Translate complex product narratives into accessible, engaging copy that aligns with audience needs and channel best practices.
  • Craft platform-specific headlines, body copy, scripts, and messaging frameworks across the customer journey.
  • Maintain and evolve Microsoft’s brand voice through updated playbooks, guidelines, and tone-of-voice documentation.
  • Partner with design and creative stakeholders to bring integrated concepts to life.
  • Stay attuned to trends in culture, technology, and audience behavior to bring fresh thinking to every brief.
  • Support long-form content, short-form storytelling, and creative concepting for big ideas.
  • Participate in cross-functional writer’s rooms to drive creative excellence.
  • Manage multiple workstreams in a fast-paced environment with attention to detail, deadlines, and creative quality.
  • Experiment with generative AI and automation tools to enhance ideation, iteration, and content workflows.
  • Embody our culture and values.
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