Senior Manager, Content Production (Buldak)

SAMYANG AMERICA INC • Brea, CA

84d • $130,000 - $160,000

About The Position

Buldak isn’t just a brand — it’s a viral cultural phenomenon. From viral Fire Noodle Challenges to Gen Z fandom, Buldak thrives on bold ideas, unforgettable experiences, and trend-defining moments. As Senior Manager, Content Production, you will lead all aspects of content creation for social media, helping scale Buldak’s presence on TikTok, Instagram, and other platforms. You’ll oversee production of vertical video, UGC, influencer collaborations, and campaign content, ensuring everything is culturally relevant, creative, and high-quality. This role is key to doubling our social impact while maintaining Buldak’s signature voice and visual identity.

Requirements

• 8-10 years of experience in social content production, film, video, or digital media, with a focus on social-first brands.
• Deep expertise in vertical video production for TikTok, Instagram Reels, and other short-form platforms.
• Proven experience working with influencers and creators, including content production, briefs, and collaboration management.
• Experience producing UGC (user-generated content) at scale.
• Understanding of social algorithms, platform trends, and performance optimization for short-form video.
• Excellent storytelling, editing, and visual composition skills.
• Ability to thrive in a fast-paced, trend-driven environment, staying ahead of social media trends and audience behaviors.

Responsibilities

• Lead end-to-end social content strategy for Buldak’s social media channels, including vertical video, UGC, and influencer campaigns.
• Collaborate with influencers, creators, internal marketing, and creative teams to produce high-quality, culturally relevant content.
• Plan, shoot, and edit social-first video content optimized for engagement and virality.
• Maintain consistent brand voice and visual identity across all content and campaigns.
• Oversee production schedules, budgets, and vendor/crew management.
• Analyze performance metrics and iterate on content strategies to maximize reach, engagement, and brand impact.

Benefits

• Annual incentive bonus
• Medical/dental/vision insurance
• Life insurance
• PTO/FTO
• 401(k) plan with company match

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 1,001-5,000 employees