Senior Manager, Co-brand Marketing Services

Visa-posted about 3 hours ago
Full-time • Mid Level
Hybrid • Atlanta, GA
5,001-10,000 employees
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This is an exciting time to join Visa's Marketing Services team, as we grow the team and strengthen our focus on deepening relationships with Co-brand and Merchant clients. The Senior Marketing Manager, Marketing Services Co-brand/Merchant Business Development will support the development and sell-in of client programs that optimize the use of Visa marketing platforms/initiatives. The Marketing Services team is transforming how we partner with clients to drive engagement, through a proactive and results driven marketing approach. As part of the NA Marketing Services team, the Senior Marketing Manager, Co-brand/Merchant Business Development, will lead strategic account relationships while identifying opportunities for Visa to support clients with Marketing Services solutions. This role will be responsible for prospecting, pricing and selling in marketing solutions for Visa’s Co-brand and Merchant clients. The Senior Marketing Manager will engage with teams across Visa and its clients to deliver thought leadership advisory services and execution of marketing programs to help grow our clients’ business and drive incremental client and Visa revenue. You will be responsible for planning marketing strategies and partnership initiatives to grow Visa’s business with Visa’s clients, through the activation of Visa marketing solutions, platforms/initiatives and strategic use of sponsorship assets. This Senior Manager is responsible for building partnership relationships with the cross-functional team, including Sales, Product, Marketing and agencies to deliver best-in-class marketing plans that drive business goals for both Visa and its clients. This Senior Manager must be able to thrive in a fast-moving, highly matrixed environment. You are results-oriented, flexible, with a “can do”, positive attitude. Additionally, you have a strong track record in working collaboratively and independently with internal team members and external clients. This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager. This position is not eligible for Sponsorship

  • lead strategic account relationships while identifying opportunities for Visa to support clients with Marketing Services solutions
  • responsible for prospecting, pricing and selling in marketing solutions for Visa’s Co-brand and Merchant clients
  • engage with teams across Visa and its clients to deliver thought leadership advisory services and execution of marketing programs to help grow our clients’ business and drive incremental client and Visa revenue
  • planning marketing strategies and partnership initiatives to grow Visa’s business with Visa’s clients, through the activation of Visa marketing solutions, platforms/initiatives and strategic use of sponsorship assets
  • building partnership relationships with the cross-functional team, including Sales, Product, Marketing and agencies to deliver best-in-class marketing plans that drive business goals for both Visa and its clients
  • 8+ years of relevant work experience with a Bachelor’s Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD, OR 11+ years of relevant work experience.
  • You have significant experience in marketing in the financial services or payments sector, working in a fast-moving environment
  • You have prior experience in business development
  • You have prior experience in designing and executing multichannel marketing campaigns (e.g., paid social, search engine marketing, email, direct mail, etc.) across the marketing lifecycle (acquisition, usage, retention, loyalty), designing and executing small to large scale experiential events
  • You have prior experience working with Merchants
  • You have strong executive presence and comfort leading discussions with clients
  • You have strong analytical skills and feel comfortable translating data into marketing strategy
  • You have Strong written and in-person communication skills
  • You have strong project management skills
  • You have experience planning and executing events
  • You are a team player with experience coordinating cross functional, end-to-end projects that included a high level of detail and ability to ensure project deadlines and budgets are met
  • You are self-motivated and proactive in asking questions / proposing solutions
  • You have extensive knowledge of Microsoft Office Excel, Power Point and Word
  • You are willing to travel
  • 9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD.
  • Medical
  • Dental
  • Vision
  • 401 (k)
  • FSA/HSA
  • Life Insurance
  • Paid Time Off
  • Wellness Program
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