Senior Manager, Business Intelligence - Retail & Pharmacy Marketing

CVS Health

8d

About The Position

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. Position Summary We’re looking for a data‑driven, strategic thinker to join our Retail and Pharmacy Marketing team as a Senior Manager of Business Intelligence. In this role, you will transform complex retail and pharmacy data into clear insights that drive customer engagement, inform marketing strategies, and support key business decisions. You’ll partner closely with teams across Analytics, Retail Marketing, Loyalty, Pharmacy Services, and Customer Insights to uncover trends and guide opportunity areas. This role is ideal for someone who loves solving business problems with data and is comfortable working across both technical and non‑technical teams. What Makes This Role Unique: High visibility across multiple retail and health services teams Opportunities to influence customer strategy for Pharmacy & MinuteClinic

Requirements

• 5+ years of experience leading analytical work to deliver business insights and identify growth opportunities.
• Advanced SQL skills and hands‑on experience with relational databases (e.g., Teradata, Snowflake).
• Strong analytical and problem-solving abilities, with the capability to translate complex data into clear business insights.
• Experience balancing both individual contributor work and team leadership responsibilities.
• Interest in health or pharmacy-related topics.
• Bachelor's degree in marketing, Statistics, Economics, Mathematics, Computer Science, or a related field or equivalent work experience.

Nice To Haves

• Experience with retail pharmacy environments and/or large, complex datasets.
• Knowledge of retail marketing, customer behavior analysis, or market research tools (e.g., IQVIA).
• Proficiency in data visualization to communicate insights effectively.
• Strong verbal and written communication skills, including the ability to present complex ideas to senior leaders.
• Familiarity with pharmaceutical industry regulations and compliance.
• Master’s degree is a plus.

Responsibilities

• Analyze large datasets (including SQL-based patient, trip, and script data and market share sources) to identify trends, patterns, and actionable insights.
• Translate analytical findings into clear recommendations, reports, and dashboards that support marketing and business strategies.
• Evaluate customer behavior, segmentation, and purchasing patterns to uncover opportunities for acquisition, retention, and loyalty.
• Conduct competitive and market research to identify emerging trends and inform opportunity scoping for marketing initiatives.
• Build and maintain KPIs and performance dashboards to measure campaign impact and highlight improvement areas.
• Partner with cross-functional teams—including Marketing, Analytics, Data Engineering, and Retail teams—to understand business needs and influence data-driven decisions.
• Uphold data accuracy, integrity, and compliance; champion best practices in data governance and insight delivery.

Benefits

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees