Nestle International-posted 8 months ago
Full-time • Senior
Arlington, VA
Merchant Wholesalers, Nondurable Goods
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As a Senior Manager, Brand Marketing (New Product Development) for Coffee Enhancers, you will play a central role in creating the strategy for near-term profitable brand growth (<18 months), leading portfolio management including renovation & innovation, price package architecture (PPA) and pricing strategy. Responsible for leveraging actionable insights to drive end-to-end optimization, I&R, and unlock consumer & customer value as well as leading the Integrated Commercial Planning (ICP) process. This role is accountable for championing the category, brand and consumer strategy in the near-term plan.
