senior manager, brand communications

StarbucksSeattle, WA
Onsite

About The Position

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others. As a senior manager, brand communications, you will be responsible for leading and executing external communications plans that elevate Starbucks brand and culture partnerships, brand campaigns, and Starbucks cultural and marketing strategies. As a senior manager in brand communications, you will… · Create and drive external communications plans for Starbucks brand and culture partnerships that span entertainment, music and fashion. You will serve as the external communications lead on large cross-functional team that include marketing, social media, paid and owned channel teams. · Develop and execute annual communication plan that amplifies the brand and marketing work as part of Back to Starbucks. Partner with cross functional teams such as advertising, experiential marketing, product, and business strategy to identify and land feature stories with media and support thought leadership. · Thrive in a fast-paced environment, demonstrate strong problem-solving skills, and ability to navigate ambiguity while leading an agency team and driving the comms plans within a large organization – all while acting in accordance with Starbucks guiding principles.

Requirements

  • Progressive experience in external communications and earned media strategy at a global brand and/or PR agency expertise supporting high visibility consumer brands, with demonstrated ability to translate business, consumer, and media insights into impactful communications plans (10+ years).
  • Bring a high level of cultural fluency and digital intuition—closely tracking emerging trends, conversations, and creators across social platforms to inform proactive, culturally relevant earned media strategies.
  • Ability to lead, influence and collaborate with large cross-functional teams.
  • Strong executive presence with proven ability to engage, influence, and build trust with peers and senior leadership.

Responsibilities

  • Create and drive external communications plans for Starbucks brand and culture partnerships that span entertainment, music and fashion.
  • Serve as the external communications lead on large cross-functional team that include marketing, social media, paid and owned channel teams.
  • Develop and execute annual communication plan that amplifies the brand and marketing work as part of Back to Starbucks.
  • Partner with cross functional teams such as advertising, experiential marketing, product, and business strategy to identify and land feature stories with media and support thought leadership.
  • Thrive in a fast-paced environment, demonstrate strong problem-solving skills, and ability to navigate ambiguity while leading an agency team and driving the comms plans within a large organization – all while acting in accordance with Starbucks guiding principles.

Benefits

  • medical
  • dental
  • vision
  • basic and supplemental life insurance
  • other voluntary insurance benefits
  • short-term and long-term disability
  • paid parental leave
  • family expansion reimbursement
  • paid vacation from date of hire
  • sick time (accrued at 1 hour for every 25 hours worked)
  • eight paid holidays
  • two personal days per year
  • 401(k) retirement plan with employer match
  • discounted company stock program (S.I.P.)
  • Starbucks equity program (Bean Stock)
  • incentivized emergency savings
  • financial well-being tools
  • 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan
  • student loan management resources
  • access to other educational opportunities
  • backup care
  • DACA reimbursement

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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