Senior Loyalty Program Manager

Floor & Decor • Atlanta, GA

2d

About The Position

As a Senior Loyalty Program Manager, you own the strategy, execution, and performance of our Pro Loyalty Program. Your work directly drives repeat purchases, increases customer retention, and grows Pro sales by making the program valuable and easy to use for contractors and trade professionals. You’ll ensure the program runs accurately across systems and stores while continuously improving how it performs and scales.

Requirements

• 7+ years of experience in loyalty, CRM, marketing, or program management, with a track record of owning complex, multi-channel initiatives
• Strong analytical instincts
• Experience working across technical systems (CRM, POS, e-commerce) and partnering with teams like IT, data, and finance
• The ability to influence without authority and align cross-functional teams around a shared vision
• Clear, confident communication skills
• A builder’s mindset: you’re energized by optimizing, evolving, and scaling programs that drive real business impact

Responsibilities

• Owning the end-to-end strategy and execution of the Pro Loyalty Program, from structure and benefits to campaigns and in-store experience
• Leading cross-functional execution across CRM, digital, stores, and field teams to ensure a seamless and consistent customer experience
• Monitoring program performance (enrollment, engagement, retention, incremental sales) and translating data into clear, actionable improvements
• Managing program operations such as rules, rewards, tiering, and technical functionality while ensuring accuracy and scalability across systems
• Partnering with marketing and lifecycle teams to develop targeted communications that resonate with contractors, trades, and small business owners
• Equipping store and field teams with the tools, training, and messaging needed to confidently promote and drive adoption of the program

Benefits

• Bonus opportunities & career advancement opportunities at every level
• Programs that help you reach your financial goals: 401k with company match, Employee Stock Purchase Plan, and Referral Bonus Program
• Medical, Dental, Vision, Life, and other Insurance Plans (subject to eligibility criteria)
• Work-life balance, including: Paid vacation and sick time for eligible associates
• Paid holidays plus a personal holiday
• Paid Volunteer Time Off that starts on Day 1

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed