Provi is a leader in the B2B digital marketplace for the wholesale alcohol industry, and we’re seeking a talented Senior Lifecycle & Marketing Operations Manager to join our Marketing Team. This role is the cornerstone of our marketing team’s next phase. You will be responsible for designing, executing, and optimizing lifecycle programs and marketing operations that drive acquisition, conversion, and retention. Your work will ensure that go-to-market (GTM) launches, ongoing campaigns, and communications are flawlessly executed and continually improved. By implementing best-in-class segmentation, personalization, and automation, you will safeguard Provi’s growth initiatives and unlock new levels of customer engagement and revenue generation.