Senior Investments Marketing Manager

BNY External Career Site • New York, NY

129d • $102,000 - $195,000

About The Position

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide. Recognized as a top destination for innovators and champions of inclusion, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary. We’re seeking a future team member for the role of Senior Investments Marketing Manager to join our Wealth Management Product Marketing team. This role is located in midtown New York City.

Requirements

• Bachelor's degree with minimum of 10 years of investments marketing expertise; strong investment solutions knowledge, follower of the financial markets.
• High level of experience in marketing investments in the wealth management/private banking industry is strongly preferred.
• Incredible attention to detail, drives a tight process to deliver on time and flawlessly, tight proofing and strong command of content and investment types.
• Self-starter, ability to work independently and lead projects with minimal oversight in a fast-paced environment that requires tremendous flexibility.
• Leadership presence and ability to communicate effectively to a broad spectrum of audiences, including senior management, around key marketing concepts and programs; strong verbal, written and overall communications skills.
• Proficiency with Microsoft Word, PowerPoint, Excel and Adobe.

Responsibilities

• Lead the planning and execution for a critical marketing function across UHNW, family office and institutional clients.
• Develop/execute measurable investment marketing initiatives that drive AUM.
• Drive a client-needs-based campaign approach, creating opportunities for commercial outcomes; identify the right mix of investment marketing initiatives with an emphasis on only creating high-performing content, which includes testing/learning new delivery formats/channels/approaches to amplify usage.
• Establish genuine and collaborative relationships with colleagues, business stakeholders and external partners to fully align marketing activities with strategic objectives.
• Analyze the competitive landscape and identify opportunities to differentiate the firm and make well-informed recommendations for our investments offering.
• Own the curation of the investments content featured on the BNYM WM public site to ensure relevance and the prominence of most timely content.

Benefits

• Highly competitive compensation
• Benefits and wellbeing programs
• Access to flexible global resources and tools
• Generous paid leaves, including paid volunteer time
• Support for health and personal resilience
• Financial goal support

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees