Senior In-Store Marketing Coordinator

Kohl'sTallahassee, FL

About The Position

In this role, you will support In-Store Marketing brand experience, planning and execution by building in-store brand strategies, influencing various business priorities and ensuring delivery through one consistent and inspiring storewide brand experience.

Requirements

  • 3+ years of experience in In-Store Experience Design, Marketing or related field
  • Proficiency in Word, Excel and PowerPoint
  • Strong attention to detail
  • Ability to prioritize multiple projects and programs at varying stages of development
  • Advanced verbal and written communication skills
  • Excellent problem-solving skills
  • Ability to navigate new technology and software
  • Experience managing timelines and budget
  • Ability to conceptualize and communicate creative ideas

Nice To Haves

  • Bachelor's Degree
  • Prior experience in drafting visual merchandising plans
  • Prior retail experience or exposure to merchandising principles

Responsibilities

  • Build, maintain and communicate in-store marketing vision, brand standards and guidelines to support business priorities
  • Identify opportunities for messaging and develop and share guidelines with category teams
  • Research and build accurate yearly, monthly and quarterly budgets to support new initiatives and maintain graphic programs
  • Ensure co-op collection for designated areas
  • Develop creative briefs and in-store marketing programs to support overall In-Store Marketing brand experience storewide and for assigned focus areas
  • Initiate, conceptualize and maintain projects by writing accurate and comprehensive project details, including communication objectives, messaging hierarchy, desired outputs and production specifications
  • Oversee distribution lists and unique store environment needs to ensure accurate presentations in all store prototypes
  • Review and advise on graphics at each creative development milestone to ensure output is on message
  • Oversee proofing of store communication documents to ensure project information and implementation accuracy
  • Evaluate the success of campaigns and store sets worth with the insights team
  • Perform competitive research to build strategies around Kohl’s customer experience and influence future programs
  • Additional tasks may be assigned
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