Senior GTM Data Strategy Lead

Atlassian • San Francisco, CA

87d • $145,800 - $229,125

About The Position

Atlassians can choose where they work – whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company. We are looking for a Senior GTM Data Strategy Lead to join our growing Revenue Operations Team. In this role, you will lead our third-party data vendor strategy to ensure our sales teams have the most accurate and enriched Account & Contact data to drive revenue creation. You will partner with our Data Technology teams in IT on our broader MDM strategy, supporting the design and implementation of a shared data model and integration framework across our enterprise tech stack, and you will guide our Sales and Success data governance strategy (quality and hygiene efforts). You will be a key player in exploring and implementing new AI-based tools to optimize our GTM data strategy in collaboration with partners in Marketing.

Requirements

• 10+ years of experience in a role focused on Sales Strategy, Operations, or Marketing Operations.
• 5+ years of experience managing third-party data vendors (e.g., D&B, ZoomInfo, Lusha, Apollo, Clearbit, Clay, Pocus, HG Insights, 6Sense).
• Deep expertise in CRM platforms, specifically Salesforce, with a strong understanding of data models and objects related to accounts and contacts.
• Demonstrated experience in data modeling, data governance, and data quality management.
• Proven experience in implementing and managing data enrichment processes at a B2B software company.
• A track record of exploring and evaluating new technologies, with a strong understanding of how AI and machine learning can be applied to GTM data operations.
• Proficiency in data analytics, including experience with data visualization tools (e.g., Tableau, Power BI, Looker) and statistical analysis to identify trends, measure performance, and inform GTM strategy decisions.
• Exceptional analytical and problem-solving skills with the ability to turn data into actionable insights.
• Excellent communication and stakeholder management skills to effectively align various teams on a shared data vision.
• Strategic thinker and problem-solver.
• A bachelor's degree is required.

Responsibilities

• Own the Third-Party Data Vendor Strategy: Partner with our data engineering team on our tooling strategy for sourcing and managing data vendors to fill enrichment gaps for Accounts and Contacts.
• Refine Data Sourcing Processes: Develop and refine the processes for how we source, prioritize, and tag high-priority accounts and contacts for our sales teams to optimize inbound and outbound engagements.
• Evaluate and Implement GTM Tools: Explore and evaluate new AI-based tools and technologies that can enhance our GTM data strategy.
• Drive Data Quality and Hygiene: Implement and manage processes to maintain high data quality and hygiene across our GTM tech stack.
• Collaborate Cross-Functionally: Work closely with sales, marketing, and business systems teams to understand their data needs and ensure our data strategy and tools are aligned to support their goals.

Benefits

• Health and wellbeing resources
• Paid volunteer days
• Equitable, explainable, and competitive compensation programs
• Eligibility for benefits, bonuses, commissions, and equity

What This Job Offers

• Career Level: Senior
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees