Senior Growth Marketing Manager- Paid Search

EarnIn

105d • $145,000 - $180,000

About The Position

As one of the first pioneers of earned wage access, our passion at EarnIn is building products that deliver real-time financial flexibility for those with the unique needs of living paycheck to paycheck. Our community members access their earnings as they earn them, with options to spend, save, and grow their money without mandatory fees, interest rates, or credit checks. We’re fortunate to have an incredibly experienced leadership team, combined with world-class funding partners like A16Z, Matrix Partners, DST, Ribbit Capital, and a very healthy core business with a tremendous runway. We’re growing fast and are excited to continue bringing world-class talent onboard to help shape the next chapter of our growth journey. We are seeking a Senior Growth Marketing Manager with a strong focus on Paid Search channels (SEM), including Google Paid Search and UAC, Apple Search Ads (ASA), and Performance Max campaigns. This role will be responsible for using data-driven insights to develop and own paid search strategies, manage media budgets, drive campaign execution, and work cross-functionally to achieve growth and ROI objectives. The ideal candidate has a passion for problem-solving, a data-first mindset, and excellent communication skills. You will be part of the Growth Marketing team—a collaborative group of marketers working to expand EarnIn’s community.

Requirements

• 7+ years of experience in growth or performance marketing, with a strong focus on Paid Search and mobile acquisition
• Proven success running high-budget campaigns across Google Ads, Apple Search Ads, UAC, and Performance Max
• Data-savvy: Able to leverage analytics to inform decisions and drive ROI
• Comfortable owning A/B testing frameworks and experimentation pipelines
• Collaborative and communicative—able to work cross-functionally with product, creative, and data teams
• Proficiency in SQL is a plus

Nice To Haves

• Background in fintech, consumer apps, or mission-driven startups

Responsibilities

• Develop and manage paid acquisition campaigns across Google Paid Search, ASA, UAC, and Performance Max
• Hit monthly volume and efficiency goals by testing hypotheses, analyzing data, and refining tactics
• Conduct keyword research, competitive analysis, and audience segmentation
• Partner with product, analytics, finance, and creative teams to optimize campaigns and inform company-wide growth decisions
• Drive post-campaign analysis and continual experimentation to uncover growth levers
• Identify and explore opportunities in emerging channels like display, social, and video

Benefits

• Equity
• Health benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Senior