Senior Field & Partner Marketing Manager, Commercial (Americas)

Klaviyo•Boston, MA

About The Position

As the Senior Commercial Field & Partner Marketing Manager (Americas) at Klaviyo, you will lead field-driven marketing initiatives across the Americas, working closely with agency partners, technology partners, and Klaviyo sales teams to drive demand with small and mid-sized merchants and businesses. This role sits at the intersection of field marketing and partner marketing activation. You will design and execute integrated field initiatives —including programs, events, and experiences—that bring together Klaviyo, agency partners, and technology partners to create demand. You’ll collaborate closely with SMB Partner Sales, Field Marketing, and cross-functional marketing teams to ensure programs are aligned to regional priorities and deliver measurable impact. Your work will directly influence pipeline creation, partner-led demand, and Klaviyo’s growth in the SMB segment. This is a highly visible role for a strategic, hands-on marketer who thrives in fast-paced environments and knows how to turn field execution into scalable results.

Requirements

5+ years of experience in field marketing, partner marketing, demand generation, or regional marketing
Proven experience executing field-based programs that drive measurable pipeline and partner engagement
Strong understanding of SMB go-to-market motions and partner-led growth
Comfortable working across agency partners and technology partners in a multi-stakeholder environment
A strategic thinker who is equally strong in hands-on execution
Highly collaborative and effective in cross-functional environments
Data-driven and outcomes-focused, using metrics to guide decisions and optimize performance
Accountable and goal-focused, you take ownership of your work and consistently deliver on commitments in partnership with key stakeholders.
Strong communicator who can align stakeholders and represent marketing initiatives with confidence, convincing partners
Highly organized, able to manage multiple programs, partners, and timelines simultaneously
Comfortable with regular travel for regional events, partner engagements, and field activations

Responsibilities

Lead and execute field and partner marketing programs that drive SMB demand generation, pipeline growth across North America.
Design integrated field experiences that activate the Klaviyo + Agency + Technology Partner ecosystem
Partner closely with SMB Sales and Partner Sales to align marketing programs with regional sales priorities and partner business plans
Own end-to-end execution of field and partner initiatives—from strategy and planning to launch, execution, and performance measurement
Plan and deliver in-person and virtual events, regional activations, workshops, and partner-led experiences that resonate with SMB audiences
Leverage performance insights to optimize programs, improve ROI, and scale what works across regions
Act as a connector across Marketing, Sales, Partnerships, and Product to ensure tight execution and consistent messaging
Champion partner and field feedback internally to continuously improve go-to-market effectiveness
Stay informed on SMB market trends, partner dynamics, and competitive activity to bring fresh, relevant ideas into field programs
Perform other related duties as assigned