Senior Field Marketing Specialist

PCS Software, Inc. • Houston, TX

11d • $95,000 - $125,000 • Hybrid

About The Position

The Senior Field Marketing Specialist will build and scale PCS Software’s field marketing activities as a core revenue growth engine. This role sits at the intersection of Marketing and Sales, turning in-person engagement into measurable pipeline acceleration across the freight and logistics ecosystem. This role allows sales to penetrate named target accounts, influences active deals, and expands long-term customer relationships. You will own the execution behind regional activations, major industry conferences, and the PCS Customer Summit, ensuring every investment in the field delivers measurable business results.

Requirements

• 7+ years of B2B marketing experience, with a proven record leading field marketing, event marketing, or regional demand generation programs tied directly to pipeline and revenue impact.
• Deep experience partnering with Sales and BDR teams, aligning field activity to target account strategy, meeting goals, and deal acceleration.
• Strong ownership mindset and professional presence, with the ability to represent PCS confidently with customers, prospects, partners, and industry leaders.
• Expertise in building high-impact events, from regional activations and trade association partnerships to major trade shows and customer conferences.
• Disciplined budget management and ROI accountability, including sponsorship evaluation, vendor negotiation, and performance reporting.
• Ability to balance strategic planning with hands-on execution, thriving in a fast-moving environment with multiple events and priorities.
• Experience in transportation, logistics, or freight technology is strongly preferred, with an understanding of the mid-market fleet audience and the realities of the industry.
• Solid project management skills, preferably experience using Monday.com.
• CRM experience. (Salesforce or equivalent)
• ABM platform experience.
• Marketing automation experience. (HubSpot, Marketo, etc.)
• Attribution/reporting tools experience.
• Expert skills in MS Office Suite, including Excel, SharePoint, and executive dashboards (Power BI related data).
• Early adopter to AI tools and willingness to think outside of the box to do more with less utilizing technology.
• Outstanding communication skills with the ability to confidently and easily present project plans, outcomes, and ROI to C-suite executives and team members.
• Willingness to travel up to 30% of the time to support PCS’s presence at key trade shows, customer events, and regional engagements.
• Strategic thinking
• Cross-functional collaboration - Works closely with Sales leadership, BDR/SDR, Product Marketing, Customer Marketing/CS, and Partnerships
• Analytical mindset
• Executive communication
• Results orientation
• Adaptability in fast-growth environments

Nice To Haves

• Experience in transportation, logistics, or freight technology is strongly preferred, with an understanding of the mid-market fleet audience and the realities of the industry.
• MBA preferred but not required.

Responsibilities

• Build and lead PCS’s field marketing program as a core growth engine, aligning regional execution with sales priorities, ABM strategy, and revenue targets.
• Manage the strategy and execution of PCS’s event portfolio, including major industry trade shows, regional activations, executive dinners, customer roundtables, and the PCS Customer Summit.
• Partner tightly with Sales and Marketing to drive pre-event outreach, target account meeting strategy, onsite execution, and post-event follow-up that accelerates active opportunities.
• Develop high-impact regional engagement plays that strengthen relationships with mid-market fleets, increase credibility in key markets, and generate measurable pipeline contribution.
• Build and maintain relationships with trade associations, industry communities, and strategic partners, expanding PCS’s presence and influence across the freight and logistics ecosystem.
• Lead event activation and onsite experience design, ensuring PCS shows up with a clear point of view, strong customer storytelling, and differentiated product positioning.
• Event contracting and procurement including managing event budgets, sponsorship investments, MSA/SOW review, purchase order approval process, and vendor relationships with discipline, negotiation strength, and clear ROI accountability.
• Responsible for all event logistics and vendor production (booth build, shipping, lead capture tools, A/V, signage, contracts)
• Measure and report performance across field initiatives, including engagement, meeting volume, pipeline influence, and revenue attribution.
• Capture market and competitive insights from the field, bringing customer feedback and industry signals back into Marketing, Sales, and Product strategy.

Benefits

• Competitive salary and benefits package.
• Opportunity to make a significant impact on our customers' success.
• Collaborative work environment with a focus on professional development.
• Be part of a growing company at the forefront of TMS technology.
• PCS offers a comprehensive benefits package consisting of medical, dental, vision, with options to elect disability and life insurance plans, unlimited PTO, hybrid work environment, training, and development opportunities, and up to a 4% match on 401k contributions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level