Senior Experience Strategist

OneMagnify • Detroit, MI

3d

About The Position

The Senior Experience Strategist is the hands-on architect of integrated experiences at OneMagnify, designing how multiple channels activate together across the full customer lifecycle by connecting CX, CRM, SEO/GEO, web, social, content, UX, paid media, and data into a single strategic system. This role translates methodology into client-specific journey architectures and owns the blueprint design that every downstream team builds from. The Impact You'll Have Most strategy roles own a channel. This one owns the connections between them, the orchestration logic that determines what fires, when, where, and why across the full customer lifecycle. The Senior Experience Strategist diagnoses where a client's experience breaks down, designs the integrated path forward, and hands downstream teams a blueprint precise enough to build from without ambiguity. The role also advances how the practice works. By codifying engagement-level problem-solving into reusable frameworks and methodological improvements, and by embedding AI-powered capabilities into client strategies as standard practice, this person raises the quality ceiling for the entire team.

Requirements

• 5+ years agency experience in digital strategy, experience design, CX strategy, or integrated marketing with at least 3 years in multi-channel/cross-discipline roles
• Strong B2B experience, including buying committees, multi-stage sales cycles, and account-based approaches
• Exceptional communication and presentation skills
• Familiarity with CDPs, CRM platforms (Salesforce, HubSpot), marketing automation, customer engagement platforms (Braze), analytics tools, SEO/GEO tools, CRO platforms, and digital experience platforms (Optimizely, Adobe, Sitecore)

Nice To Haves

• Perspective on agentic AI systems, autonomous orchestration, multi-agent frameworks, or decision chains that move beyond prompt-and-response tooling into self-directed strategy support
• Familiarity with composable MarTech architecture and how platform decisions shape long-term experience scalability
• Exposure to real-time data flows, CDP integration, reverse ETL, or event-driven architectures, and how they expand what's possible in cross-channel personalization

Responsibilities

• Architect Integrated Customer Experiences
• Design full-lifecycle customer journeys by mapping decision stages, identifying where cross-channel coordination creates measurable lift, and defining which teams lead, support, or monitor at each step.
• Define behavioral trigger logic, including what customer actions prompt which responses, across which channels, ensuring precision, relevance, and scalability.
• Lead Experience Blueprint Development
• Create Experience Blueprints that diagnose a client's current state, define audience architecture, and map the orchestrated path forward.
• Partner with Paid Media and Creative teams as the upstream architect, delivering activation briefs and integration requirements that connect strategy to delivery.
• Embed AI Into Strategy
• Integrate AI-powered capabilities into client strategies where they create measurable advantage: predictive signal detection, automated personalization, and intelligent content orchestration.
• Codify findings into reusable templates, frameworks, and methodological improvements that scale beyond individual engagements.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 251-500 employees