Senior Director, Integrated Media Planning

Omnicom Media US OMD•New York, NY

6d•$120,000 - $230,000•Hybrid

About The Position

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. The Senior Director, Integrated Media Planning role is one of the most exciting and challenging roles in our organization. The Senior Director manages the daily strategic needs of the business and integrates with the broader OMD teams, creative partners, media owners. They act as the leading force ensuring the vision of the team and agency comes to life in the work, thought leadership and ideas. The Senior Director has a strong appetite for new technology, emerging media, and culture. They understand and embrace the passion that the consumer has for our clients‘ brands. They orchestrate a strategic mix of solutions across social media, content relationships, data strategies, mobile opportunities, and more as the digital landscape continues to evolve. The Senior Director is key to helping OMD stay ahead of clients and lead the competition. Collaborative Partnership – embraces and drives the oneOMD approach by building partnerships with others on behalf of our clients. Creative Thinking – takes a brand, an objective and a platform and thinks of innovative ways to bring them together. Hunger for Innovation – our clients want and have access to truly never-been-done-before opportunities. Helps determine the right ones and brings them to life in impactful ways. Relationship Building – practices the ability to be personal, understanding and a desire to do what’s best for the team and the client. Fully engaged and present with clients. Inspiring Leadership – challenges a team to solve clients challenges in unique ways. Inspires others to try new approaches and serves as a role model to the team.

Requirements

Graduate of a four-year college or university
10+ years of integrated media planning experience
Track record of handling big client ambitions
Ability to create and execute a holistic channel approach to planning
Experience collaborating with media owners, agency business units and creative agency partners
Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent
Advanced knowledge of media fundamentals and an ability to educate at all levels
Strong comfort level with data, analytics, and measurement