Senior Director Grab & Go

Dufry Careers

13d•Onsite

About The Position

The Senior Director of Grab & Go is responsible for shaping and executing Avolta’s food, beverage, and consumer packaged goods (CPG) merchandising strategies, with a primary focus on accelerating growth in the Grab-and-Go business model. This role drives strategic planning, store standards, product implementation, and collaboration with marketing to elevate consumer engagement and deliver measurable revenue and margin improvements.

Requirements

The combination of education and professional experience must exceed 10 years:
In a leadership role: Requires 5 years of experience leading a team of professionals engaged in retail merchandising, CPG, or food service operations
In a technical role: Requires 10 years of experience engaged in retail merchandising, CPG, or food service operations
A bachelor’s degree in a program related to the functional area can count for 3 of the ten-year requirement
An MBA or a master’s level degree in a program related to the functional area can count for an additional 2 years of the ten-year requirement
In the industry: 5-7 years of Hospitality, F&B and/or Retail experience
Training that leads to an expert level of retail merchandising strategies, product placement, and consumer packaged goods
Demonstrated experience driving revenue growth and margin improvement in retail or food service operations
Strong vendor relationship management and negotiation skills
Financial acumen including budget management, P&L analysis, and cost-of-sales optimization
Proficiency in consumer insights, data analysis, and using analytics to drive strategic decision-making
Excellent leadership and cross-functional collaboration skills with ability to influence senior leadership
Innovation mindset with ability to identify and implement new revenue opportunities
Advanced business acumen and also has the strategic mindset required to understand the long-term implications of merchandising decisions and to advance the organization’s goals
Demonstrated history of anticipating the needs of the business and complex stakeholders
Demonstrated history of creating and maintaining positive work environments through coaching, developing, and leading teams to achieve common goals
Demonstrated experience exhibiting a continuous improvement mindset with the ability to optimize work processes and achieve positive results

Responsibilities

Drives Grab & Go merchandising strategies and execution that maximize revenue growth, accelerate product placement, and enhance the customer experience across retail and restaurant operations
Leads fresh food innovation and product launches, establishing store standards for fixtures, merchandising, pricing, and product sell-thru to drive food sales as a percentage of total store sales
Partners with Marketing to develop and execute innovative storytelling strategies that deepen brand connection and drive incremental sales
Partners with Category Management, Supply Chain, Culinary, Operations, and Finance teams to analyze program performance, challenge status quo, and implement strategies that maximize revenue and profitability in operations
Establishes and enforces consistent merchandising standards to ensure efficiency and deliver premium customer experience across all locations
Optimizes vendor partnerships product placement programs to enhance visibility, accelerate sales growth, and strengthen vendor-supported product placement strategies
Directs planning and execution of seasonal initiatives that create a differentiated and premium retail experience
Leverages customer insights and analytics to understand shopping behaviors, optimize the customer journey, and provide actionable recommendations through comprehensive performance and financial reporting
Oversees sales and cost-of-sales budgets, guaranteeing alignment with ROI targets and brand objectives
Identifies and pursues new revenue streams within airport F&B initiatives to expand convenience sales and rebate opportunities