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This role is responsible for managing all aspects of the company's financial planning processes for Go to Market functions (Sales, Marketing & Services) and Operations (Supply Chain). This role involves strategic and tactical financial planning, risk management, financial reporting, variance analysis and outcomes optimization advisory services. The role will connect the dots between sales forecasts for demand and Operations Supply Planning. The Senior Director will drive the effective utilization of data and analytics to support market yield management and effective cost management (samples, pilots, sales comp, events expenses, etc).