Senior Director, Field Design
About The Position
The Senior Director, Field Design is an enterprise leader with an entrepreneurial mindset and deep experience and expertise in development, measurement and optimization of customer facing resourcing and effectiveness. As part of the US BBU’s ambition to lead innovation through delivering brilliant launches and transforming healthcare delivery, this role will be integral by embedding a strategic enterprise rigor to customer facing resourcing, cross channel coordination capability builds, and development of best practices for decision making on next best action to optimize brand impactable sales performance. This role will continue to evolve the approach to providing actionable insights to maximizing and optimizing customer facing impact across our portfolio through proactively balancing industry trends with portfolio growth and US BBU priorities.
Requirements
- Combination of 8+ years of experience in commercial insight and analytics, data modeling, pharmaceutical marketing and/or healthcare-related fields, digital marketing, technology capability, and/or information services
- Experience with managing and developing a team of direct reports and able to manage performance of teams beyond direct reporting responsible for end-to-end delivery
- Demonstrated experience in influencing and delivering Senior Leadership decision making
- Experience with leading large, enterprise initiatives, including partnering with internal and external solutions partners and IT, managing internal stakeholders and senior leadership.
- Proven track record of developing and articulating a strategy
- Proficient with Microsoft Excel and business intelligence data visualization tools such as MicroStrategy, Tableau or Power BI
- Able to function independently, strong decision-making skills, set and meet deadlines
- Strong interpersonal skills, written and verbal communication
- Strong analytical, planning, organization skills, attention to detail
- Ability to conduct meetings and facilitate stakeholder alignment
Nice To Haves
- 8+ years’ experience in advanced analytics, strategic sizing & resourcing, promotional effectiveness, brand insight or customer analytics
- Familiarity with digital media tagging / tag management solutions
- Ability to collaborate cross functionally across Marketing, Sales, Insights & Analytics, SFO and IT on resourcing models, measurement currencies, and brand promotional investment strategies
- Thorough understanding of emerging customer experience and go-to-market models
- Proven track record of leading and influencing senior leadership through change
Responsibilities
- Accountable for creation of an unified customer engagement measurement framework and roadmap to maximize customer facing teams as orchestrator in growing revenue
- Accountable to maximizing the revenue generation across channels through facilitating clarity and aligned trade off decisions in size and structure decisions and influencing brand and cross channel leadership
- Responsible for evolving insights procured, utilized and leveraged across the commercial organization in optimizing customer facing impactable sales
- Responsible for leading and influencing all customer facing resourcing decisions and cross portfolio tradeoffs with a focus on innovation in the face of omnichannel deployment
- Identify opportunities and develop solutions to automate, streamline and innovate existing processes and resource allocation / go to market models as it relates to standards, reporting, insight generation and cross channel optimization
- Identify and champion opportunities for continuous improvement for unified customer engagement promotion optimization practices & innovation to remain contemporary with modern marketing capabilities and continue to demonstrate value in delivery of omnichannel strategies and customer experiences.
- Develop and manage measurement models to support real-time decisions
- Lead and champion an objective enterprise perspective on insights, risks, opportunities, and recommendations for key internal and external stakeholders
- Maintain an external focus to stay abreast of current industry trends and emerging opportunities to ensure that AZ is continually innovating and maintaining a true competitive edge
- Ensure adherence to all AstraZeneca standards and policies.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
