We've made a lot of progress since opening the doors in 1942, but one thing has never changed - our commitment to serve, heal, lead, educate, and innovate. We believe that every award earned, every record broken and every patient helped is because of the dedicated employees who fill our hallways. At Ochsner, whether you work with patients every day or support those who do, you are making a difference and that matters. Come make a difference at Ochsner Health and discover your future today! This job assists in development and implementation of online marketing strategic initiatives that sustain and strengthen the system market position and provide measurable marketing return on investment. Drafts, builds and edits web content, including video, online advertising copy, social media content and creative assets while maintaining consistency with brand or sub-branding guidelines. Tracks analytics to formulate digital marketing strategy, track ROI and continually improve results, and supports system brand and online marketing initiatives across all digital marketing channels. Collaborates with the Creative Media services and Digital Marketing teams on creative ideas and design options, functionality and implementation. Participates in the strategic planning process for clients and assists or oversees projects, web builds, video editing, social media campaigns, email marketing and advertising tracking.