Senior Digital Content Creator

American University • Washington, DC

38d • $65,000 - $70,000 • Hybrid

About The Position

Summary: The Kogod School of Business is seeking a creative and detail-oriented Digital Content Creator to join our marketing and communications team. The ideal candidate will be responsible for developing engaging and dynamic multimedia materials, drafting and posting social media content, managing email newsletters, and working directly with core audiences to support the school’s enrollment initiatives. This role requires a strong understanding of the social media landscape and exceptional storytelling skills tailored for digital platforms.

Requirements

• Bachelor's degree or equivalent.
• 3 - 5 years of relevant experience.
• Impeccable Attention to Detail: Keen eye for typos and grammar, style mistakes, design issues, etc.
• Strong Eye for Design: Ability to adhere to brand guidelines and established design standards.
• Problem-Solving Prowess: Can-do attitude and practical approach to solving challenges with and for stakeholders.
• Organization and Time Management: Strong project management skills with the ability to handle multiple tasks and meet deadlines.

Nice To Haves

• Bachelor's degree.
• 4 - 6 years of relevant experience.
• The ideal candidate for this position can contribute new and creative content ideas and strategies while possessing strong writing, editing, and interviewing skills; know how to read and understand research papers; and have familiarity with a content management system.

Responsibilities

• Social Media Coordination Draft relevant, timely content for social media; use Canva to create static and motion social media graphic assets; independently post and schedule social media content following content calendars.
• Website Support Upload blog articles, draft new web pages, add new CRM contacts, and other needs within the Content Management System (CMS) as assigned.
• Newsletter Management Independently manage email newsletter projects, including writing and editing, list management, and distribution to core audiences.
• Writing Craft engaging, clear, and strategic copy for digital platforms that complements visual content and encourages audience engagement.
• Event Support Attend events to provide live social media coverage and/or interview faculty, students, staff, alumni, or other key individuals in support of content development.
• Quality Assurance Ensure all content produced is aligned with Kogod’s branding and meets accessibility and quality standards.
• Digital Media Management Organize and manage multimedia content to support everything from evergreen brand awareness to program-specific lead generation campaigns.

Benefits

• AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite.
• Click here to learn about American University's unique benefit options.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees