Senior Data Analyst

ReachMobi-posted 3 months ago

Full-time • Mid Level

Bonita Springs, FL

51-100 employees

Publishing Industries

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At ReachMobi, data drives all our decision-making. Data Analysts work across all aspects of their App Studio to help shape the future of the product by processing, analyzing and interpreting huge data sets. Using analytical excellence and statistical methods, you mine through data to identify opportunities for growth, from enhancing advertising efficacy to studying user behavior. Identifying the problem is only half the job; you also figure out the solution and analyze the results.

Own the end-to-end process of querying, validating, and analyzing large datasets to uncover insights that inform strategic decisions.
Partner with team leaders and stakeholders to forecast user lifetime value (LTV), acquisition costs, retention, and engagement trends.
Conduct deep-dive analyses on user acquisition (UA) performance, campaign effectiveness, and product usage behavior.
Ensure data accuracy and consistency by auditing sources, defining metrics, and improving reporting processes.
Build and maintain advanced SQL queries and Excel models to support forecasting, performance tracking, and optimization.
Mentor junior analysts by reviewing work, sharing best practices, and guiding analytical approaches.
Translate complex data findings into clear, actionable recommendations for non-technical stakeholders, enabling confident business decisions.

5-7 years of experience as a Data Analyst, with significant exposure to product analytics, user acquisition, or performance marketing data.
Advanced SQL expertise; ability to write complex queries, optimize performance, and work autonomously with large datasets.
Mastery of Excel for modeling, analysis, and visualization (pivot tables, VLOOKUP, SUMIF, nested formulas, etc.).
Strong experience validating data integrity and ensuring confidence in analytic outputs.
Ability to structure ambiguous business questions, develop analytical approaches, and deliver insights that influence decisions.
Excellent communication skills, capable of simplifying technical findings for leadership and cross-functional teams.
Experience mentoring or guiding junior analysts.

Unlimited Paid Time Off along with 10 paid holidays
401k match up to 4%
Health/Vision/Dental, Flexible Spending Accounts
Life Insurance, AD&D, STD and LTD 100% employer paid
Sponsorship available
Complimentary snacks, beverages, beer fridge, as well as catered lunches
Located next to world-class shopping and restaurants
Regular company-sponsored social events to connect with your team and fellow colleagues

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