Senior CRM Solution Architect

Emory Healthcare • Tucker, GA

74d

About The Position

At Emory Healthcare, we fuel your professional journey with better benefits, valuable resources, ongoing mentorship and leadership programs for all types of jobs, and a supportive environment that enables you to reach new heights in your career and be what you want to be. We provide comprehensive health benefits that start day 1, student loan repayment assistance & reimbursement programs, family-focused benefits, wellness incentives, ongoing mentorship, development, and leadership programs, and more. We are seeking a highly skilled and experienced Senior CRM Solutions Architect to join our dynamic marketing department within a healthcare system. The successful candidate will be responsible for leading the design, development, implementation, and maintenance of our customer relationship management (CRM) systems. This role requires a strategic thinker with exceptional technical expertise and a deep understanding of healthcare marketing operations and customer acquisition strategies.

Requirements

• Bachelor's degree in Computer Science, Information Systems, or related field; Master's degree preferred.
• Minimum of 8 years of experience in CRM architecture, design, implementation, and administration, with a focus on healthcare or related industries.
• Proven track record of successfully leading complex CRM projects from inception to completion, with a strong emphasis on customer-centric solutions.
• Extensive knowledge of CRM platforms such as Salesforce, Microsoft Dynamics, or similar enterprise-grade systems, including configuration, customization, and integration capabilities.
• Experience with data modeling, database design, and SQL programming in a healthcare environment, with a solid understanding of HIPAA and other relevant regulations.
• Strong analytical and problem-solving skills, with the ability to translate business requirements into technical solutions and drive innovation.
• Excellent communication skills, with the ability to effectively collaborate with diverse stakeholders at all levels of the organization.
• Demonstrated leadership abilities, with a track record of mentoring and developing team members to achieve their full potential.

Nice To Haves

• Relevant certifications such as Salesforce Certified Technical Architect (CTA) or Microsoft Certified: Dynamics 365 + Power Platform Solution Architect preferred.

Responsibilities

• Architect and design end-to-end CRM solutions tailored to the specific needs and objectives of the healthcare system's marketing department.
• Lead the implementation and integration of CRM systems, ensuring alignment with organizational goals, data security, and regulatory compliance.
• Collaborate closely with stakeholders across the marketing department and IT teams to gather requirements, define workflows, and establish best practices for CRM utilization.
• Develop and maintain data models, schemas, and architecture documentation to support CRM implementation and customization.
• Oversee the configuration, customization, and optimization of CRM platforms to enhance user experience, increase efficiency, and drive marketing effectiveness.
• Provide technical guidance and mentorship to junior team members, fostering a culture of continuous learning and innovation.
• Stay informed about emerging technologies, industry trends, and best practices in CRM, and evaluate their potential impact on the healthcare system's marketing operations.
• Act as a subject matter expert on CRM-related initiatives, representing the marketing department's interests in cross-functional projects and strategic planning efforts.
• Collaborate with vendors, consultants, and other external partners to evaluate third-party solutions, negotiate contracts, and ensure successful implementation and integration with existing systems.
• Monitor system performance, conduct regular audits, and implement proactive maintenance and optimization strategies to ensure the reliability, scalability, and security of CRM systems.

Benefits

• Comprehensive health benefits that start day 1
• Student Loan Repayment Assistance & Reimbursement Programs
• Family-focused benefits
• Wellness incentives
• Ongoing mentorship, development, and leadership programs

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees