Senior Copywriter

Rankings.io • St. Louis, MO

2d • $80,000 • Remote

About The Position

This isn’t a ‘write some blogs’ kind of role. You’ll be shaping the messaging that fuels real revenue across campaigns, sales, and brand. Rankings.io is a law firm marketing agency built for elite lawyers focused on turning visibility into signed cases. We help firms turn SEO, paid media, websites, and AI-search visibility into measurable growth across the markets that matter most.
We’re hiring a Senior Copywriter to lead performance-driven messaging across Rankings.io, PIM, and PIMCON. Sitting within the Brand Marketing team, this role will shape how our brand shows up across campaigns, web, thought leadership, and sales touchpoints, partnering closely with creative, SEO, paid media, sales, and leadership to strengthen voice consistency, brand authority, and the trust that fuels long-term pipeline growth.

Requirements

• 5-8+ years of copywriting experience in B2B, agency, SaaS, legal, or high-consideration services
• Proven experience writing for paid media, social, lifecycle, websites, and sales enablement
• Strong understanding of CRO, funnel stages, and audience psychology
• Ability to translate marketing concepts into clear, outcome-driven messaging
• Experience collaborating with SEO, paid media, design, and sales teams
• Exceptional storytelling skills with a bias toward measurable outcomes
• Excels at shifting tone of voice for different audiences / channels
• Strong cross-collaboration skills across marketing and sales
• Ability to thrive in a fast-moving, high-performance environment
• A portfolio or work samples showcasing relevant copy (campaigns, landing pages, email, case studies, etc.).

Responsibilities

• Write campaign copy across paid social, web, email, brand initiatives, and webpages
• Build case studies, proof stories, and client-success narratives
• Create email nurture sequences and lifecycle campaigns
• Support sales enablement with decks, proposals, and one-pagers
• Write pages in collaboration with SEO specialists for SEO/AI search visibility copy
• Lead PIM and PIMCON event pages, sponsor copy, and speaker promotions
• Develop CTA frameworks, messaging tests, and conversion experiments
• Help establish brand and messaging standards across the organization

Benefits

• Starting salary of $80,000
• Work remotely from home
• Unlimited PTO
• $100 Wellness Reimbursement Program
• Quarterly training stipend for Professional Development
• 401(k) with 3% Employer match (Safe Harbor)
• 100% Health Insurance (including fully employer-funded coverage)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees