Senior Copywriter

Paula's Choice Skincare•Seattle, WA

13d•$120,000 - $125,000•Remote

About The Position

Paula’s Choice, a global skincare leader founded in 1995, empowers individuals to define beauty on their own terms through science-backed products. Our mission comes to life through four core values that guide our actions, decisions, and impact: Build Trust: We set the standard for skincare, transparency, and shared knowledge. Be Bold: We lead through innovation and by challenging the status quo. Act with Kindness: We operate with respect and care—for our customers, colleagues, and the planet. Create Community: We believe in the power of connection—whether educating customers, supporting each other, or giving back, we grow stronger together. Our team spans North America, Australia/New Zealand, Europe, and the broader APAC region, collaborating globally to drive innovation. We offer space to thrive—personally, professionally, and through our comprehensive benefits package designed to support your well-being at every stage: Generous paid time off, including time off to volunteer Learning and development resources to support personal and professional growth Wellness benefits like meditation app memberships, product discounts, and free samples of our amazing products Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post) Great location – for roles that are hybrid or fully onsite, we’re in the heart of Seattle’s beautiful International District Did we mention we’re a dog-friendly office? Our culture encourages continuous learning and is fueled by connection, curiosity, and cross-functional collaboration. Whether onsite, remote, or hybrid, we stay connected through shared initiatives that bring our teams together. If you’re inspired by transparency, driven to make an impact, and eager to help foster community—we’d love to have you join us. This Senior Copywriter will ideate, execute, and deliver original content strategies and craft compelling 360-degree narratives across our brand, encompassing both evergreen and new product launch initiatives. This role will drive the execution of copy and brand voice across multiple functions of the brand, elevating and ensuring consistent messaging occurs across all customer-facing points, including Advertising, Social, Retail, DTC and Education. The role requires a seasoned professional with experience in an agency/brand environment focused on creating effective advertising campaigns and brand storytelling and demonstrating significant contributions to successful campaigns. A successful candidate must exhibit expert written communication skills and storytelling ability while working collaboratively with the creative team in achieving the highest possible standards for all materials that require written communication. They will understand customer journeys from first impression to point of sale and have a strong working knowledge of digital, social, retail environments, and OOH, while tailoring copy to service communication channels and solve business challenges creatively.

Requirements

6+ years professional copywriting experience, with 2+ years in senior-level creative roles (Creative Lead, Senior Brand Copywriter, or similar)
Deep experience in scroll stopping headlines, video storytelling, and integrated brand campaigns (from concept through execution)
Strong creative portfolio with high visibility, produced work (a portfolio link required)
The ability to think strategically and conceptually while executing with detail and polish
Exceptional communicator and presenter, adept at building strong relationships and influencing senior stakeholders
Experience working in lean team structures, operating with autonomy/minimal oversight
Ability to adapt brand voice across platforms and authentically adjust without losing the essence of the brand
Ability to iterate swiftly and balance multiple projects in a high-volume, fast-paced environment
Proven ability to deliver under tight deadlines, collaborate effectively across diverse teams, and adapt work hours to support global partnerships across different time zones
Background in creative agency, brand, beauty, health/wellness, or CPG industries preferred
A passion for beauty/skincare and creating culturally provocative work

Nice To Haves

Stay current with copy/editorial, retail, and industry trends to keep Paula’s Choice team inspired
Work independently to define opportunities for copy to lead creative
A passion for/experience in beauty/skincare

Responsibilities

Own the creation of big ideas, stories, scripts and copy of all assigned projects.
Lead and participate in creative work sessions and planning.
Continue to build and authentically adjust brand voice across platforms and creative work.
Leverage consumer insights to dive deep into brand initiatives to drive smarter, relevant, strategic thinking.
Facilitate critical conversations and drive impactful outcomes through a proactive and collaborative approach.
Work closely with Project Managers and creatives to help keep projects on brand and on track.
Collaborate with regulatory team for approvals and coordinate with translation agencies to produce global language versions.

Benefits

Generous paid time off, including time off to volunteer
Learning and development resources to support personal and professional growth
Wellness benefits like meditation app memberships, product discounts, and free samples of our amazing products

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