Senior Copywriter, Organic Social

Gap Inc.

125d

About The Position

Curious, nimble, quick-witted, efficient, collaborative, proactive. These are some of the words that describe our ideal candidate. They are passionate about embracing an active lifestyle, environmental responsibility, and immersing themselves in cultural trends. This highly creative person embraces a digital-first mindset and understands how to distill an idea to its core. They are as passionate about crafting punchy, concise copy as they are about developing memorable values-driven campaigns and building meaningful, enduring connections with the Athleta community of women and girls. This role reports to our Senior Editorial Manager.

Requirements

• 5+ years writing experience in advertising, marketing, journalism or related field
• BA in English, journalism, communications and/or an amazing portfolio showcasing digital-first editorial experience
• Impeccable verbal, written communications and presentation skills
• Strong organizational and project management skills
• Comfort operating in a fast-paced environment and managing ambiguity
• Flexibility to manage competing priorities and shift focus as determined by changing needs of the business
• Ability to translate brand, product, trend, and merchandising information/strategies into marketable, commercially powerful social-first stories
• Conceptual thinker who embraces strategy, sweats the details, and thrives on developing highly creative solutions

Nice To Haves

• Knowledge of the sports/fitness/outdoor industry
• Athletic experience or interest

Responsibilities

• Support the organic social team in concepting social-first executions on a seasonal basis
• Write on-brief copy for our organic social channels (Instagram & TikTok)
• Create quick-turn copy for last-minute, real-time executions including influencer collaborations

What This Job Offers

• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees