Senior Copywriter, Healthcare

FWD PeopleNew York, NY
101d$105,000 - $130,000

About The Position

FWD People is a full-service strategic marketing agency delivering meaningful and measurable results in the health and non-profit sectors. We take pride in being our clients’ trusted strategic partner—staying ahead of the curve, and leveraging our expertise and foresight to help them navigate change and seize opportunities. We approach every challenge with a commitment to innovation, excellence, and empathy, and we seek the same qualities in our team. As a fast-growing, senior team, we're excited to welcome more forward-thinking individuals who will help us drive growth, foster positive change within our clients’ industries, and have fun along the way. As Senior Copywriter, Healthcare, you’ll play a key role in shaping the voice, messaging, and content for one of our most complex human health clients. You’ll collaborate closely with cross-functional teams and clients to develop strategic, on-brand copy, while fostering strong relationships through excellence in communication and content delivery. You’ll have autonomy in your role, balancing creativity, regulatory needs, and deadlines, all in a supportive environment that values your ideas and promotes growth.

Requirements

  • 7+ years of writing and editing high-science, data-heavy healthcare content, with a focus on technical precision and accuracy in oncology or diagnostic environments.
  • Confidence in client-facing environments and comfort in leading conversations.
  • Ability to dissect and interpret complex scientific data, identifying key points for technical and regulatory audiences.
  • High standards for the creative process and output with exceptional attention to detail.
  • Proficiency in AMA and AP style and strong understanding of best practices in the pharma and healthcare industry.
  • Ability to critically evaluate and summarize scientific data and clinical results.
  • Ability to work well under pressure and self-manage expectations.
  • Critical thinking and storytelling skills, with proficiency in communicating ideas in slides and across Google Workspace.
  • Self-motivated positive attitude and collaborative nature, with adaptability to new situations.

Responsibilities

  • Lead copy and content development, with a focus on Human Health diagnostics, while contributing to other workstreams.
  • Translate complex clinical and scientific information into consumer-friendly, compelling copy across paid social, IVA scripts, websites, and sales materials.
  • Own all stages of copy development—from concepting to delivery—including proofreading and revisions.
  • Contribute to messaging strategy sessions with clients and internal teams, incorporating feedback to refine content.
  • Develop fluency in client industries, including therapeutics and diagnostic tools, to tailor messaging to specific audiences.
  • Ensure consistency and clarity across brand identities, channels, and formats—including print, digital, social, web, and technical documentation—using industry best practices.
  • Collaborate closely with FWD People team members and clients to develop strategic, on-brand content and copy solutions.
  • Maintain version control and manage assets throughout the project lifecycle to ensure quality, organization, and efficiency.

Benefits

  • 25 days off per year + 16 paid holidays
  • Matching 401(k)
  • Medical, dental & vision insurance
  • Paid maternity & paternity leave
  • Home office setup
  • Yearly team retreats
  • Comprehensive professional development program including executive coaching and a yearly professional development stipend

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What This Job Offers

Job Type

Full-time

Career Level

Senior

Education Level

Bachelor's degree

Number of Employees

11-50 employees

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