Senior Content Strategy Consultant

Slalom • Charlotte, NC

44d • $110,000 - $171,000

About The Position

As a Principal Consultant in Content Strategy at Slalom, you will help enterprise clients transform content from a cost center into a business asset. You'll lead the development of content strategies that are data-informed, modular, reusable, and scalable-designed to serve users and drive measurable business outcomes across the full digital ecosystem. This is a highly visible, senior, client-facing leadership role for someone who thrives at the intersection of structured content design, governance, and cross-functional collaboration. You will guide clients in modernizing how content is planned, created, delivered, and optimized across platforms, markets, and channels-including websites, commerce platforms, mobile apps, social media, and emerging AI interfaces.

Requirements

• 10+ years of experience in content strategy, content design, or content operations
• 3+ years in a consulting or agency environment, working with enterprise clients across industries
• Proven success designing and implementing structured, enterprise-scale content strategies
• Deep experience in taxonomy, metadata, and structured content modeling for headless CMS platforms
• Expertise in content workflows, governance, SEO/AEO/AIO strategies, and performance measurement
• Comfort working in cross-functional environments with product, design, tech, and marketing
• Strong storytelling and facilitation skills with executive presence
• Familiarity with platforms such as Contentful, AEM, Sitecore, and Salesforce Commerce Cloud
• Bachelor's degree in a related field

Nice To Haves

• Master's degree a plus

Responsibilities

• Define visions for future-state content that aligns to business goals, user needs, and brand identity
• Conduct content audits, user research, and stakeholder interviews to assess content performance and inform strategy
• Identify opportunities to reduce complexity, increase consistency, and support omnichannel storytelling
• Design structured content models and reusable content types to support omnichannel delivery and personalization at scale
• Lead taxonomy and metadata strategies that improve UX, search, content governance, and localization efficiency
• Enable the use of headless CMS platforms (e.g., Contentful) through robust content modeling and modular design
• Map content workflows across the lifecycle: creation → review → publishing → archival
• Define governance frameworks, roles, and responsibilities that clarify ownership and ensure content quality
• Support change management and tool adoption by creating documentation and training content authors and stakeholders
• Partner with UX, SEO, marketing, and analytics teams to ensure content supports user journeys and conversion
• Implement tagging and keyword optimization strategies to support discoverability and search performance (SEO, AEO, AIO)
• Use analytics to define KPIs and optimize content performance through continuous iteration
• Align content strategy with platform capabilities (e.g., Salesforce Commerce Cloud, Adobe Experience Manager, Sitecore)
• Provide strategic guidance on CMS migrations, platform evaluations, and content enablement for DXP ecosystems
• Contribute to Slalom's content strategy POVs, tools, and service offerings
• Represent Slalom in workshops, conferences, and industry events
• Support opportunity shaping and proposal development by bringing a content-first lens to pre-sales and pursuits
• Mentor junior and mid-level strategists and support their growth through coaching and knowledge sharing
• Collaborate with designers, engineers, product managers, and marketers in interdisciplinary delivery teams
• Foster an inclusive, creative team environment that celebrates experimentation, diversity, and shared learning

Benefits

• Slalom prides itself on helping team members thrive in their work and life. As a result, Slalom is proud to invest in benefits that include meaningful time off and paid holidays, parental leave, 401(k) with a match, a range of choices for highly subsidized health, dental, & vision coverage, adoption and fertility assistance, and short/long-term disability.
• We also offer yearly $350 reimbursement account for any well-being-related expenses, as well as discounted home, auto, and pet insurance.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Professional, Scientific, and Technical Services
• Number of Employees: 5,001-10,000 employees