Senior Content Producer

Duck Head ApparelAtlanta, GA
21hOnsite

About The Position

The Senior Content Producer plays a critical role in bringing Duck Head’s creative vision to life through best-in-class content production, e-commerce photography, and brand asset creation. This role translates brand concepts and seasonal direction into visually consistent, high-performing assets that define Duck Head’s presence across e-commerce, marketing, and retail channels. The Senior Content Producer oversees the full photo shoot lifecycle, ensuring efficient execution, strong creative alignment, and on-time delivery. About the Role: Lead all e-commerce photography, including shooting, retouching, and managing image workflows for seasonal product launches. Plan and support lifestyle and editorial photoshoots, including shot list development, location coordination, and on-set creative direction. Serve as project manager for all photoshoots, owning shot lists, timelines, stakeholder alignment, and feedback integration. Manage pre-production and on-set logistics, ensuring all shoot details are confirmed to support smooth, efficient shoot days. Organize samples and collaborate with creative partners and stylists on outfitting, styling, and shot planning. Distribute call sheets and communicate logistics and expectations to talent and contributors. Secure model releases, contracts, and required documentation in advance of shoots. Manage digital asset organization and libraries, ensuring efficient storage, tagging, and accessibility for internal teams and retail partners. Create and adapt digital and print marketing assets for use across web, social, wholesale, and paid media. Partner with brand and e-commerce teams to maintain a cohesive visual identity across all channels. Oversee shoot budgets, manage costs, and process invoices end-to-end, ensuring alignment with the overall photography budget. Stay current on industry trends, tools, and technologies, proactively sharing ideas to enhance photography, creative production, and internal processes.

Requirements

  • Bachelor’s degree in marketing, fashion merchandising, or a related field, or equivalent professional experience.
  • 7+ years of experience in production and/or photography within the retail or apparel industry.
  • In-house studio management experience pre Deep understanding of the apparel market and ability to translate insight into business-driving strategies.
  • Established knowledge of the talent industry and relevant professional relationships.
  • Demonstrated proficiency in budget planning and financial management.
  • Strong strategic thinking and planning skills.

Responsibilities

  • Lead all e-commerce photography, including shooting, retouching, and managing image workflows for seasonal product launches.
  • Plan and support lifestyle and editorial photoshoots, including shot list development, location coordination, and on-set creative direction.
  • Serve as project manager for all photoshoots, owning shot lists, timelines, stakeholder alignment, and feedback integration.
  • Manage pre-production and on-set logistics, ensuring all shoot details are confirmed to support smooth, efficient shoot days.
  • Organize samples and collaborate with creative partners and stylists on outfitting, styling, and shot planning.
  • Distribute call sheets and communicate logistics and expectations to talent and contributors.
  • Secure model releases, contracts, and required documentation in advance of shoots.
  • Manage digital asset organization and libraries, ensuring efficient storage, tagging, and accessibility for internal teams and retail partners.
  • Create and adapt digital and print marketing assets for use across web, social, wholesale, and paid media.
  • Partner with brand and e-commerce teams to maintain a cohesive visual identity across all channels.
  • Oversee shoot budgets, manage costs, and process invoices end-to-end, ensuring alignment with the overall photography budget.
  • Stay current on industry trends, tools, and technologies, proactively sharing ideas to enhance photography, creative production, and internal processes.

Benefits

  • generous vacation policy
  • health and wellness coverage
  • 401k with company match
  • discounted stock purchasing
  • options for education reimbursement
  • amazing product discounts
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