Senior Content Copywriter

Blue Yonder • Dallas, TX

76d • $91,112 - $114,888

About The Position

We are looking for a Sr. Content Copywriter with a strong background in crafting compelling and persuasive copy across various platforms, including: account-based marketing assets; digital and social channels; event; blogs; case studies; print media; and collateral. This individual will need to be a master of both short-form campaign copy as well as long-form informational copy. With the ability to elevate the brand narrative and sell our message across both. As a Senior Copywriter, you will play a crucial role in shaping our brand voice and driving engagement through creative and impactful content. You will develop a deep understanding of our consumer decision journey and navigate research, engineering and human insights to create compelling, on-brand product stories that transform cold metal boxes into essential household products. Your day to day will consist of solving a variety of creative challenges, handling multiple projects with a can-do attitude and actively seeking collaboration and feedback to make your work the best it can be.

Requirements

• Minimum of 7-10 years of professional copywriting experience, either agency-side or in-house; preferably in a B2B SaaS, tech or engineering environment.
• World-class copywriting portfolio showcasing expertise for copywriting and creative ideas with examples that highlight work across various brand voices, 360 campaigns, and various forms of support communications.
• Exceptional writing, editing, and proofreading skills with working knowledge of AP Style or other editorial guidelines.
• Ability to think creatively and develop innovative content that resonates with our target audience.
• Meticulous attention to detail and commitment to producing error-free content.
• Excellent interpersonal and communication skills, with the ability to collaborate effectively with cross-functional teams.
• Strong organizational skills and the ability to manage multiple projects simultaneously, ensuring timely delivery of high-quality content.
• Self-motivated and strong intuition about brand development and execution.
• Bachelor's degree in English, Journalism, Marketing, Communications; or equivalent experience.

Nice To Haves

• Supply chain experience is a big plus.

Responsibilities

• Develop high-quality, engaging, and persuasive copy for a variety of marketing materials, including website content, email campaigns, social media posts, white papers, case studies, and more.
• Maintain and refine the company's brand voice, ensuring consistency across all communication channels.
• Work closely with the marketing, design, product, and sales teams to develop and execute integrated marketing campaigns.
• Review and edit content to ensure accuracy, clarity, and adherence to brand guidelines.
• Conduct thorough research to understand our products, services, industry trends, and target audience, and use this knowledge to inform your writing.
• Provide guidance and mentorship to junior copywriters and other team members as needed.

Benefits

• Comprehensive Medical, Dental and Vision
• 401K with Matching
• Flexible Time Off
• Corporate Fitness Program
• A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees