Senior Content Acquisition Manager

Coursera

56d • $130,411 - $177,650

About The Position

The Senior Content Acquisition Manager will focus on identifying potential industry partners. They will efficiently source high-demand titles and align them with Coursera's content strategy targets. They will conduct market analysis to understand industry trends, content gaps, and potential sectors for partnerships. Key responsibilities include targeted outreach, lead generation and qualification, initial partnership negotiations, and proposal development. Once partnerships are secured, the role involves coordinating a smooth transition to the account management team and supporting partnership onboarding. The Content Acquisition Manager will also manage the partnership pipeline, provide regular reports, and gather market feedback to inform strategic changes. This role is critical in supporting Coursera's strategic objectives and open content strategy.

Requirements

• 7+ years of related experience in content acquisition for a consumer platform
• Experience sourcing and developing new partnerships with large fortune 500 companies and high profile content and subject matter experts
• Demonstrated history of structuring partnership agreements and working with cross functional teams to onboard new partners
• Existing relationships with content creators on YouTube, TikTok, etc.
• Represent Coursera externally at trade shows and conferences such as CES, VidCon, etc, serving as panelist for the team
• Experience with sales, new business development and contracting
• Track record of successfully meeting and exceeding quarterly goals
• Travel 15%

Nice To Haves

• Demonstrated ability to think both strategically and tactically, to influence across the organization at all levels, and to ensure flawless execution and strong understanding of business partnership development
• Demonstrated ability to form long-term strategic business relationships through engagement with senior executives

Responsibilities

• Strategic Partner Sourcing: Identify and acquire high-demand content by researching industry partners and executing targeted outreach strategies to drive strategic partnerships
• Partnership Development: Source new partners and qualify leads, negotiate initial agreements, and develop partnership proposals to secure industry collaborations aligned with Coursera’s strategic objectives
• Reporting and Feedback: Manage the partnership pipeline, provide regular reports on development activities, and relay market feedback to inform strategic adjustments and improve offerings

Benefits

• At Coursera, we offer competitive, zone-based pay aligned to your location, experience, and role level across four U.S. pay zones. Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees