Senior Consumer Insights Manager

Amazon.com, Inc. • Seattle, WA

69d

About The Position

We are looking for an experienced insights professional to lead the WWGS Consumer Insights team and serve as a thought leader in aiding the development of customer-centric, omnichannel business strategies. The ideal candidate will have solid qualitative and quantitative skills, be savvy at translating data into "the story", have a track record of building strong teams, and be a passionate advocate for the customer's point of view. In the context of numerous behavioral metrics, this role will lead a team charged with ensuring that business partners also have a rich understanding of who WWGS shoppers are, that they are thinking and feeling, and what their shopping and eating motivations are. The role supports consumer learning needs across WWGS and SSD-G, with emphasis on brand equity, advertising, customer segments, shopping and eating behaviors, e-commerce, category knowledge, and private label.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

Nice To Haves

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
• Experience with Salesforce and Tableau

Responsibilities

• Leadership of a team Consumer Insights researchers
• Share insights with L10+ audience.
• Partner closely with stakeholders across the organization to proactively identify and inform learning needs.
• Develop and present findings to stakeholders.
• Consumer advocate ensuring voice of consumer is represented in business decisions.
• Manage a portfolio of research partners; ensure data integrity and consistency of learnings across data sources.
• Manage projects ensuring that they meet time and budget parameters.
• Support team member growth and happiness.
• Approximately 15% travel required

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: General Merchandise Retailers
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees