Senior Consultant - Digital Strategy / Marketing Transformation

Slalom • Denver, CO

378d • $110,000 - $165,000

About The Position

The role of Digital Strategist - Marketing Transformation at Slalom involves developing digital strategies that bridge the gap between business and technology, delivering personalized customer experiences. The position requires defining marketing strategies that drive growth, reduce costs, and elevate brand standards. The strategist will build and modernize marketing teams, operations, and technology stacks for Fortune 500 brands, transforming marketing analytics and customer insights into competitive business strategies. Additionally, the role includes assessing and enhancing clients' marketing and advertising technology capabilities, conducting research using benchmarking, interviews, and maturity assessments to gather insights, and designing and implementing strategic roadmaps that align with organizational objectives and improve digital maturity. The strategist will also lead the planning and execution of comprehensive marketing transformations.

Requirements

• Proven experience in digital strategy or marketing transformation within consulting, agencies, or industry roles.
• Expertise in integrating digital and offline marketing channels to drive engagement.
• Proficiency with marketing technologies like automation platforms and dynamic content tools.
• Experience leading workshops and managing large-scale transformation projects.
• Strong skills in business case development, including ROI modeling.

Nice To Haves

• Marketing maturity modeling and competitive benchmarking
• Agile marketing transformation
• MarTech and AdTech strategy and planning
• Strategic roadmap and business case development

Responsibilities

• Develop digital strategies to bridge the gap between business and technology, delivering personalized customer experiences.
• Define marketing strategies that drive growth, reduce costs, and elevate brand standards.
• Build and modernize marketing teams, operations, and technology stacks for Fortune 500 brands.
• Transform marketing analytics and customer insights into competitive business strategies.
• Assess and enhance clients' marketing and advertising technology capabilities.
• Conduct research using benchmarking, interviews, and maturity assessments to gather insights.
• Design and implement strategic roadmaps that align with organizational objectives and improve digital maturity.
• Lead the planning and execution of comprehensive marketing transformations.

Benefits

• Meaningful time off and paid holidays
• Parental leave
• 401(k) with a match
• Highly subsidized health, dental, & vision coverage
• Adoption and fertility assistance
• Short/long-term disability
• Yearly $350 reimbursement account for well-being related expenses
• Discounted home, auto, and pet insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Professional, Scientific, and Technical Services
• Number of Employees: 5,001-10,000 employees