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The Senior Communications Specialist, Program Marketing is a mid-level communications role that focuses on supporting Telecare's behavioral health programs to maintain and strengthen their marketing materials for all appropriate stakeholders, generate referrals, manage their online and community reputations, and be financially effective and successful. The Senior Communications Specialist, Program Marketing is a dynamic and experienced healthcare marketing professional, who leads the development and implementation of program strategies. They support Telecare operations leaders in developing, implementing, monitoring, and measuring marketing efforts at the program and regional level, across a mix of channels, including print, digital, paid media, earned media, community visibility, relationship marketing, online review management, etc. They help maintain and streamline our program marketing systems and processes. They also support the communications team to operate efficiently and effectively and provide ad hoc support to the organization on wide-ranging projects and initiatives.