Senior Client Account Specialist, App Dev Enterprise

Reddit • New York City, NY

3d • Hybrid

About The Position

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 121 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com . We're looking for a Senior Client Account Specialist to join our App Dev team as an expert advisor to our Large Customer Sales org. Our App Dev team partners with Mobile App Developers globally, consulting clients on how to successfully grow their businesses by leveraging the best of Reddit’s platform capabilities. This team also partners with our XFN product and tech teams to represent their clients’ interests, influencing the future of Reddit ads. In this role, the Senior Client Account Specialist will partner with Client Partners and Client Account Managers across our Large Customer Sales org to provide technical expertise to Enterprise-level clients to drive the success of their mobile advertising campaigns on Reddit. The App Specialist will lead mobile campaign strategy, execution, optimizations, and reporting to drive measurable business outcomes related to their clients’ mobile marketing objectives. In addition to consulting clients and sales teams on their mobile campaigns, the LCS App Specialist will partner across our LCS org to identify and grow mobile app advertising opportunities and revenue. They will also collaborate with XFNs to represent the needs of our LCS customers, ultimately driving their app ad performance and growth on Reddit. Please note that this role is required to be based in New York or San Francisco and will work in person from the office 1-2 days per week.

Requirements

• 7+ years of experience in advertising sales and account management with specialization in App Advertising & Performance Marketing
• In-depth understanding of digital attribution solutions, tracking partners (including MMPs), the performance marketing landscape and their interdependencies
• Experience optimizing toward strict DR-focused KPIs, as well as knowledge of holistic media planning to support brand awareness and performance campaigns in tandem
• Expert in the App Ads space - understanding the ecosystem of performance marketing, familiarity with advanced technical setups to achieve ROI focused metrics
• Comfortable with problems of diverse scope where analysis of data requires evaluation of identifiable factors.
• Proficient at upselling with a proven track record of growing client spend
• Tenacious and entrepreneurial approach to working through product, process, and client challenges
• Experience cultivating strong relationships with external partners
• Exceptional communication and interpersonal skills
• High attention to detail
• Proficiency in Excel preferred
• BA / BS degree or equivalent work experience

Responsibilities

• Partner with Client Partners & Client Account Managers to provide expert support to App Advertisers
• Collaborate with Client Partners on Enterprise-level business while identifying and achieving client expectations via ownership of optimizations, campaign set up & expert execution of campaign launches & on-going management
• Identify attribution methods, negotiate performance KPIs, and build evergreen strategies in partnership with Sales Leadership within Reddit’s App Ads solution
• Responsible for communicating with internal and external stakeholders about in-depth product functionalities, roadmap developments, ad platform intricacies, optimization strategies, campaign performance, and proactively identifying opportunities for growth and client success
• Consult clients on their app ads objectives, partnering closely with Client Partners to craft thoughtful and creative media plans
• Act as the primary point of contact for internal account operations, including managing revenue delivery, troubleshooting issues, and escalating when necessary
• Educate brands and media agencies, effectively communicating Reddit’s value proposition and best practices for app advertising on the platform
• Collaborate with Ad Ops to ensure effective campaign delivery and resolve any technical hurdles
• Dive deep into campaign performance data, audience and competitor insights, seasonality, and market and performance trends to develop KPI-driven campaign recommendations
• Strategically identify and pitch upsell opportunities to clients to contribute to account growth
• Proactively identify areas of improvement and drive the execution of app solutions
• Mentor and train other enterprise team members

Benefits

• Comprehensive Healthcare Benefits and Income Replacement Programs
• 401k with Employer Match
• Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
• Family Planning Support
• Gender-Affirming Care
• Mental Health & Coaching Benefits
• Flexible Vacation & Paid Volunteer Time Off
• Generous Paid Parental Leave

What This Job Offers

• Job Type: Full-time
• Career Level: Senior