Senior Category Manager
About The Position
As the Senior Category Manager at Feastables, you will leverage your analytical skills to dissect category and shopper data, comprehend market dynamics, and decode consumer behavior. Your expertise will be instrumental in transforming complex datasets into strategic initiatives, fueling category growth and fine-tuning our market approach for optimal performance. By closely monitoring and interpreting market indicators, you will provide critical insights that drive product development, assortment planning, and promotional strategies. This position is key to driving our business forward in a data-driven world - join us, and let’s build something incredible together!
Requirements
- A minimum of 5-7 years of experience in analytics, preferably within the Food & Beverage CPG industry, with a focus on category and shopper insights
- Expertise in Excel and PowerPoint and proficiency in data visualization tailored for category insights
- Strong storytelling capabilities with the ability to transform complex data analysis into compelling and understandable presentations
- Expert-level experience with syndicated (Nielsen and IRI) and panel data (Numerator, Nielsen and IRI) measures and reporting.
Nice To Haves
- retailer data sets such as WM Luminate, 84.51, C-Shopper, etc
- Background in retail partnership management, understanding the nuances of shelf placement, packaging impact, and in-store promotions
- A deep understanding of retail industry dynamics, especially in the food or FMCG sectors
- Experience with customer data portals and category-specific analytics tools is highly desirable
Responsibilities
- Provide in-depth category analysis to uncover key drivers of performance, offering strategic recommendations for category growth in line with Feastables' business objectives and the MrBeast brand
- Advance our analytics capabilities from mere data collection to generating insightful, actionable business strategies, employing a holistic “What, So What, Now What” approach
- Create sophisticated analytical documentation and reports, ensuring they are accurate, relevant, and insightful for category management
- Collaborate with internal teams and external partners on cross-functional projects, providing category insights to inform broader commercial strategies
- Analyze syndicated panel data and shopper insights to identify trends and opportunities in consumer shopping behavior
- Continuously identify, evaluate, and capitalize on trends and innovations in the CPG landscape
Benefits
- Competitive Salary
- 100% employer paid option for medical, dental, and vision
- 401(k) with an employer match
- Monthly stipends for wellness & cell phones
- 14 company paid holidays
- Unlimited PTO policy
- Delicious chocolate & snacks of course!
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
