Senior Business Analyst, Interactive Experiences

Apple • CA

88d

About The Position

Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. The Interactive Experiences team combines design and technology to create purposeful, simple, and magical digital experiences that influence the way customers interact with Apple online. In this role, you will collaborate with business, creative, and development partners to deliver experiences for the Apple Store app platform. The Senior Business Analyst is a critical liaison, driving alignment between business vision, user experience, and technical execution for digital experiences on our retail platforms. This role is responsible for clear communication and collaboration with cross-functional teams to shape requirements and deliver impactful, user-centered, and scalable digital solutions.

Requirements

• At least 5 years as a Business Analyst in a creative environment supporting digital product and e-commerce initiatives.
• Experience in business and systems analysis, translating complex business needs into detailed, scalable, maintainable and functional system requirements.
• Experience collaborating closely with UX/UI designers, engineers, and product teams to ensure seamless development, testing, and optimization of new features and functionality.

Nice To Haves

• A self-starter with a dedication to excellence and outstanding attention to detail.
• Possesses excellent written, verbal, interpersonal, and presentation skills with the ability to lead workshops, meetings, and foster collaboration across all levels and teams.
• Ability to gather and document product design requirements across diverse systems environments.
• Strong understanding of end-to-end web technologies, preferably with deep knowledge of native iOS apps.
• Able to navigate ambiguity and change, focusing on both details and strategic planning.
• Demonstrated experience producing use cases, requirements documents, design functional specifications, and process flows.
• Delivers results against deadlines and is comfortable defining new process to support evolving work streams.
• Possesses a deep understanding of system design and user experience principles.

Responsibilities

• Drive alignment between business vision, user experience, and technical execution for digital experiences.
• Communicate and collaborate with cross-functional teams to shape requirements.
• Deliver impactful, user-centered, and scalable digital solutions.

What This Job Offers

• Number of Employees: 5,001-10,000 employees