Senior Brand Manager

Electrolux Group • Stockholm, ME

1d

About The Position

As a Senior Brand Manager at Electrolux, you’ll join the global Brand Team at our Stockholm HQ with a clear mission: strengthen how our brand shows up across every touchpoint, bringing our purpose and values to life in ways that are consistent, inspiring, and deeply relevant to consumers. In this role, you’ll act as a strategic partner to our regional and cross‑functional teams—ensuring our brand identity and messaging are aligned globally, yet flexible enough to resonate locally. You’ll help shape the brand experience end-to-end, rooted in real consumer insight and designed to fit beautifully into everyday life. You’ll lead brand initiatives that elevate long‑term brand equity while supporting business performance in the near term. This means influencing everything from global brand positioning and storytelling to how we execute campaigns, content, and consumer experiences across markets. Collaboration is at the heart of this role. You’ll work closely with teams across Content, Consumer Insights, Experience Marketing, Marketing Operations, and our Commercial Areas, ensuring brand coherence and excellence in execution. Reporting to the Electrolux Brand Director, you’ll play a pivotal role in building brand competence across the organization and acting as a guardian of global brand assets, toolkits, and playbooks. If you’re driven by building meaningful brands, love working across markets and functions, and enjoy shaping brand strategies that influence both today and the future—this role is for you.

Requirements

• Graduate in Marketing, Economics, Business Administration or equivalent.
• 8 + years’ experience in brand, marketing or business development roles in consumer-facing companies or agencies.
• Great understanding of marketing as a whole and how marketing enable business.
• Great track record of driving brand growth and creative excellence.
• Experience from global or international organizations.
• Fluent in English.

Responsibilities

• Lead global brand positioning, key messaging frameworks and long‑term brand development initiatives
• Ensure brand consistency across campaigns, content, channels and regions using brand playbooks and global toolkits
• Partner closely with cross‑functional teams and Commercial Areas to create a cohesive brand experience
• Support market teams with campaign and asset deployment and gathering insights for continuous improvement
• Manage agency partners and coordinate brand‑related requests from internal stakeholders
• Play a key role in the global Marketing Planning process to align brand direction with market needs and rollouts

Benefits

• Discounts on our award-winning Electrolux products and services
• Family-friendly benefits
• Insurance policy plan
• Extensive learning opportunities and flexible career path
• As part of Electrolux, we will continuously invest in you and your development. There are no barriers to where your career could take you.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level