Senior Brand Designer

Webflow

91d • $101,000 - $147,000

About The Position

At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web. We’re seeking a Senior Brand Designer to help shape and scale Webflow’s brand across campaigns, events, and experiences. This role is primarily focused on brand design excellence — building and extending visual identity systems, designing high-impact campaign assets, and creating thoughtful expressions of the brand across both digital and physical touchpoints. While brand design craft is the foundation of this role, candidates with additional strengths in web design, Webflow development, and motion design will bring even greater value to our multidisciplinary studio.

Requirements

• 5 to 7+ years of experience in brand design with a strong portfolio showcasing identity, design systems, campaigns, and event design.
• Ability to conceptualize and execute ideas across a range of mediums including print, digital, and experiential.
• Proficient in Figma and the Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Strong collaboration and communication skills, with the ability to confidently present and defend work to diverse stakeholders.
• Excel at managing multiple projects in a fast-paced environment.
• Keen eye for detail and a strong sense of craft from concept through final production.
• Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Responsibilities

• Concept, design, and deliver brand campaigns across multiple channels, partnering closely with marketing teams to translate strategy into compelling creative.
• Develop event identities, promotional assets, and marketing materials that extend the Webflow brand.
• Create scalable brand systems, guidelines, and templates that elevate and unify the brand.
• Manage end-to-end production for creative deliverables, including preparing files for executive-level presentations, advertising and media partners, print vendors, and event production.
• Design collateral such as branded imagery, event visuals, presentation materials, and apparel/merchandise.
• Partner closely with cross-functional stakeholders—including product marketing, growth, and events—to ensure creative execution aligns with GTM strategy, brand objectives, and campaign goals.
• Work with Creative Ops and external vendors to ensure smooth handoffs, accurate specs, and flawless delivery across channels (digital, social, print, and experiential).
• Communicate effectively with production partners and internal teams to guarantee fidelity from concept to final output.
• Participate in design reviews, critiques, and retrospectives, offering feedback that improves both the work and the process.
• Build trusted relationships with cross-functional peers through clear communication, curiosity, and accountability.
• Translate brand systems into digital experiences, applying web design best practices and, where relevant, building directly in Webflow.
• Contribute motion design and animation to campaigns, launches, or brand moments that deepen storytelling and audience engagement.
• Collaborate with engineers, product designers, or motion specialists to extend the brand consistently across web and interactive surfaces.
• Experiment with emerging creative tools (AI, 3D, generative, or real-time platforms) to push how the brand shows up across mediums.

Benefits

• Equity ownership (RSUs) in a growing, privately-owned company.
• 100% employer-paid healthcare, vision, and dental insurance coverage for full-time employees and their dependents.
• 12 weeks of paid parental leave for both birthing and non-birthing caregivers.
• Flexible PTO for all locations and sabbatical program.
• Access to mental wellness and professional coaching, therapy, and Employee Assistance Program.
• Monthly stipends to support work and wellness.
• 401k plan or pension schemes (in countries where statutorily required).

What This Job Offers

• Job Type: Full-time
• Career Level: Senior