Senior Backend Software Engineer, Global E-commerce User Growth - Search Engine Optimization

ByteDance • San Jose, CA

71d

About The Position

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. The growth engineering team owns the mission to drive the growth of TikTok Shop customers and revenues. You will work with a cross-functional team of engineers, data scientists, growth marketers, and product managers to design, implement, and optimize growth initiatives through a combination of product-led and data-driven growth strategies. We are looking for passionate and talented people to join us as we drive the future of e-commerce here.

Responsibilities

• Design, build, and maintain scalable, high-performance systems and features that enhance organic traffic acquisition through SEO best practices.
• Collaborate with product managers, data scientists, and SEO specialists to implement strategies that improve crawlability, indexing, and search ranking for TikTok Shop web pages.
• Develop and optimize content generation, site architecture, and metadata structures to align with search engine algorithms and user search intent.
• Monitor and analyze site performance and SEO KPIs, identifying opportunities for technical improvements or automation.
• Build internal tools, services, and infrastructure to support ongoing SEO testing, data analysis, and deployment processes.
• Stay current on the latest SEO trends, search engine algorithm updates, and emerging technologies relevant to user acquisition.
• Ensure code quality and system reliability through rigorous testing, code reviews, and continuous integration/deployment practices.

What This Job Offers

• Industry: Publishing Industries
• Number of Employees: 5,001-10,000 employees