Senior Associate, Social

Omnicom Media Group US OMD•New York, NY

7h•$45,000 - $75,000•Hybrid

About The Position

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. The Opportunity - Senior Associate, Paid Social The Senior Associate, Paid Social will play a pivotal role in leading and managing paid social marketing campaigns. They will be responsible for fine-tuning their understanding of search, taking on more day-to-day management responsibilities, and supporting the team in achieving campaign goals. We are seeking a highly motivated individual who is eager to learn and grow in the field of paid search marketing. The ideal candidate will be detail-oriented and organized, capable of managing multiple tasks and deadlines effectively. A strong analytical mind is essential for this role, as the candidate will need to analyze data and identify trends to optimize campaign performance.

Requirements

Relevant post-secondary education, training, or equivalent experience
Minimum 2+ year relevant paid social management experience
Hand on keyboard experience with Meta, Instagram, Snapchat, TikTok
Proficient in Microsoft office software, most importantly excel
Ability to quickly learn and apply new software and tools
Strong analytical skills and ability to think critically, passion for A/B testing
A results-driven professional with a passion for learning and a desire to success in a fast-paced agency setting
Actively seeks out opportunities to learn and develop new skills
Enjoys working in a team environment and contributes to a positive team dynamic
Strong communication and organization skills

Responsibilities

Manage paid social campaigns: Oversee the implementation of day-to-day activities and provide updates to the team
Billing: Support the team in monthly billing and reconciliation process and protocols
Conduct analysis: Analyze search query data to identify optimization opportunities and make recommendations.
Monitor performance: Track account performance, identify trends, and make necessary adjustments.
Create assets: Lead the creation of paid social keyword and ad copy creation
Support team members: Train and mentor junior team members and provide guidance and support as needed.
Contribute to reporting: Assist in the creation and analysis of performance reports.
Quality Assurance: Act as a quality assurance check for the account and excel workbooks