Senior Associate, PR & Communications

Toast • New York, NY

6d

About The Position

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love. We are working on behalf of the restaurant and food and beverage retail communities, empowering in-person businesses to succeed in a digital world. Our purposeful innovation is rooted in the belief that the future of hospitality is human-first, and our technology is built to create a world where hospitality is always good business. We're looking for a communications leader who shares our passion for the humanity of hospitality and the tech that makes it possible. We're searching for an exceptional communicator to join our team as a PR & Communications Senior Associate. You'll be a storyteller who translates complex, cutting-edge technology into compelling, human-centered narratives for a diverse set of audiences, from investors to restaurant and retail operators. This role is for someone who thrives on identifying newsworthy stories, and understands the tech space and nuance of navigating a public company. The Communications team is responsible for protecting and elevating Toast's reputation, shaping market perception, and articulating our mission and vision through external and internal channels. This role sits within the Communications function in Marketing, focusing on highlighting the success of our customers, partners, and brand initiatives, which are central to building awareness and consideration for our brand. The PR & Communications Senior Associate is a new role and key contributor responsible for amplifying Toast's external visibility through innovation, brand and customer-centric narratives. You will execute communication plans that celebrate our partnerships, and spotlight customer success.

Requirements

• 4+ years of experience in public relations, journalism, communications, or a related field.
• Exceptional writing, editing, and storytelling skills, with the ability to adapt tone for different channels (press releases, pitches, social media).
• Excellent organizational skills, attention to detail, and proven ability to manage multiple projects and deadlines simultaneously.
• Experience or strong interest in media relations, including basic pitching and familiarity with media monitoring tools.
• A passion for listening to and synthesizing compelling people-led narratives, and connecting the dots to promote a product or initiative.
• Intellectual curiosity, a proactive, "bias for action" mindset, and a deep interest in the restaurant industry.
• Media savvy and an understanding of the evolving journalistic landscape and major players from traditional outlets to social media, newsletters and beyond.
• Excellent interpersonal and collaboration skills, essential for working across internal teams (e.g., Brand Marketing, Product Marketing, Sales, Insights, Legal, Investor Relations) and external partners.

Nice To Haves

• Proven experience and relationships with tech, business and food media not required, but a plus.
• Proficiency in presentation tools (e.g., Google Slides, PowerPoint) and a willingness to learn new analytical and reporting platforms.
• If you love restaurants. Whether you were a bartender in college or on a mission to try every pizzeria in your city, you follow food media and have a vested interest in the hospitality industry as well as a general understanding of how it works from front to back of house.

Responsibilities

• External PR support: assist in the execution of proactive PR campaigns and reactive media relations across product, brand and other topics, including drafting media announcements, talking points, and briefing docs, FAQs, compiling media lists, and coordinating reporter logistics in partnership with our agency.
• Customer storytelling and announcements: support the full lifecycle of customer storytelling, including identifying, interviewing, drafting, and promoting compelling customer success stories for use in press releases, pitches and other communications.
• Partner communications: support communications surrounding key technology, integration, and ecosystem partner announcements, ensuring aligned messaging and coordinated outreach.
• General PR and communications: support team operations, manage tracking, liaise with external agency partners and assist with special projects and other external communications responsibilities as needed.

Benefits

• We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry.
• Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters' changing needs.
• Learn more about our benefits at https://careers.toasttab.com/toast-benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed