Senior Associate, Marketing Data Scientist (HH)

Humana•Tampa, FL

20h•Remote

About The Position

Become a part of our caring community and help us put health first Become a part of our caring community and help us put health first As a Senior Data Scientist, Home Health Analytics, you’ll support Humana’s Home Health business by delivering insights that improve care delivery, member engagement, and operational efficiency. You’ll analyze data across marketing and clinical touchpoints to inform strategy and performance. This role is ideal for someone who enjoys connecting data to real-world healthcare outcomes and driving measurable impact. Role Responsibilities You’ll lead analytics that support Home Health marketing and operational initiatives. Key responsibilities include: Analyze member engagement, campaign performance, and operational metrics for Home Health services Leverage dashboards and reports to provide visibility and insights into key KPIs Collaborate with marketing, clinical, and strategy teams to align analytics with business goals Conduct deep-dive analyses to uncover trends and opportunities Ensure data quality and maintain documentation for repeatable insights Translate complex data into clear, actionable insights Mines, cleans and analyzes data from company databases and external data sources to build prediction of marketing goals, report on campaign performance over time by each channel. Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes. Conduct a power analysis, hypothesis testing, develop marketing A/B test design, support implementation of the tests and present the statistical findings of the test to our business partners. Develop processes and tools to monitor and analyze model performance and data accuracy. Test Design and Analysis: responsible for valid test design, appropriate sample sizing and setup to ensure results are statistically significant and insights are generated. Responsible for advocating and building the discipline for continual testing, measurement, and iteration. Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions Use your skills to make an impact Sponsorship is not available for this position (e.g. H-1B, E-3, TN, 0-1, STEM OPT, or any immigration work authorization requiring a written submission from the company to a government agency). Only candidates with Citizenship or Lawful Permanent Residency in the U.S. will be considered. Use your skills to make an impact

Requirements

Bachelor's degree in data analytics, Pharmacy, Business, healthcare, related quantitative field OR 3–5 years of data analytics or data science experience
3+ years of demonstrated proficiency in SQL, Python, or R for data analysis and modeling
3+ years, strong experience with data visualization tools (e.g., Tableau, Power BI)
3+ years of experience with setting up causal inference experiments
Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions
Experience in developing, maintaining, and collecting structured and unstructured data sets for analysis and reporting
Be able to create reports, projections, models, and presentations to support business strategy and tactics
3+ years and knowledge of predictive modeling and segmentation techniques

Nice To Haves

Experience in home health or post-acute care analytics
Familiarity with healthcare compliance and privacy standards
Master’s degree in a quantitative or healthcare-related field
Experience with Snowflake/ Databricks
Marketing experience a plus
Experience with Adobe Analytics

Responsibilities

Analyze member engagement, campaign performance, and operational metrics for Home Health services
Leverage dashboards and reports to provide visibility and insights into key KPIs
Collaborate with marketing, clinical, and strategy teams to align analytics with business goals
Conduct deep-dive analyses to uncover trends and opportunities
Ensure data quality and maintain documentation for repeatable insights
Translate complex data into clear, actionable insights
Mines, cleans and analyzes data from company databases and external data sources to build prediction of marketing goals, report on campaign performance over time by each channel.
Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes.
Conduct a power analysis, hypothesis testing, develop marketing A/B test design, support implementation of the tests and present the statistical findings of the test to our business partners.
Develop processes and tools to monitor and analyze model performance and data accuracy.
Test Design and Analysis: responsible for valid test design, appropriate sample sizing and setup to ensure results are statistically significant and insights are generated.
Responsible for advocating and building the discipline for continual testing, measurement, and iteration.
Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions

Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being.
Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work.
Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

Stand Out From the Crowd

Upload your resume and get instant feedback on how well it matches this job.

Upload and Match Resume