Senior Asset Production Coordinator - Pottery Barn

Williams-SonomaSan Francisco, CA
3d$80,000 - $85,000Onsite

About The Position

The Senior Brand Asset Coordinator serves as a key liaison between Merchandising and Creative, translating seasonal merchandising priorities into clear, pagination documentation and actionable creative briefs. This role ensures cohesive product storytelling, identifies the most effective asset types across channels, and develops detailed shot lists to support photography and video production. The ideal candidate is passionate about home décor, thinks strategically and conceptually, and brings strong organizational skills and structure to a fast-paced, deadline-driven environment while consistently delivering high-quality work.

Requirements

  • 2–3 years in ecommerce, retail, merchandising, or creative production.
  • Strong understanding of marketing strategies and asset use across channels.
  • Proven analytical, planning, and decision-making skills.
  • Experience working in fast-paced, on-set or dynamic creative environments.
  • Ability to anticipate challenges and provide proactive solutions.
  • Strong organizational, communication, and project management skills.
  • Ability to manage multiple priorities and deadlines with accuracy.
  • Proficiency in Keynote and PowerPoint.
  • Interest in retail, merchandising, and creative production.
  • Passion for delivering seamless, best-in-class customer experiences.
  • This role requires being onsite in the San Francisco office

Nice To Haves

  • Familiarity with Figma, Airtable and Ziflow a plus.

Responsibilities

  • Partner with Merchandising and Creative leadership to define seasonal priorities, launches, and product storytelling, with a focus on Pottery Barn collaborations and key seasonal initiatives.
  • Build, manage, and maintain accurate seasonal pagination documents; partner with Merchants on assortment updates, product drops, and tracking sample availability.
  • Partner closely with the VP of Creative and Creative Directors to develop collaboration creative briefs and support preparation of Pre-Pro meetings, incorporating partner feedback into updated pagination.
  • Document asset priorities, wireframes, and usage guidelines to inform comprehensive shot lists.
  • Develop shot lists in partnership with Creative Directors to ensure all crops and use cases are captured.
  • Review assets for alignment with merchandising strategies, identifying gaps or inconsistencies.
  • Manage projects end-to-end, from concept through execution, ensuring deadlines and launch timelines are met
  • Identify opportunities to reuse or repurpose assets to reduce costs.
  • Recommend production efficiencies and alternative talent solutions.
  • Leverage prior season assets to minimize reshoots where possible.

Benefits

  • A generous discount on all WSI brands
  • A 401(k) plan and other investment opportunities
  • Paid vacations, holidays, and time off to volunteer
  • Health benefits, dental and vision insurance, including same-sex domestic partner benefits
  • Tax-free commuter benefits
  • A wellness program that supports your physical, financial and emotional health
  • In-person and online learning opportunities through WSI University
  • Cross-brand and cross-function career opportunities
  • Resources for self-development
  • Advisor (Mentor) program
  • Career development workshops, learning programs, and speaker series
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