About the position
The Farmer’s Dog is looking for a Senior Art Director who can conceive and develop strategically sound, smart, culturally resonant work across every platform. The work you build will help grow our business and our brand, and will help dogs everywhere live healthier, happier lives! You’ll create content that will connect with dog lovers on every channel, earn attention from the media, and inspire people to become TFD customers and loyalists. You’ll continue to elevate our brand as one that’s known for engaging, smart, and inspiring creative content.
Responsibilities
- Conceptualize and develop all creative from performance-driven ads to integrated brand campaigns and activations along with a copywriting partner.
- Develop strong, engaging, and concept-driven assets for social-first content.
- Lead various TV advertising campaigns, working closely with internal and/or external video partners from the concept phase to on-set art direction through final color grade and sound mix.
- Oversee the development, production, and post-production for photoshoots of new and existing products, continuous lifestyle and dog-driven photography, and campaigns.
- Continually look for creative opportunities to push our brand message and identity through owned channels like in-box collateral, swag, digital comms, and more.
- Work cross-functionally to immerse yourself in the product and brand and execute on business needs and objectives.
Requirements
- 5+ years of experience as an art director, preferably at a creative agency (portfolio required, with creative work for which you were primarily responsible).
- Bring conceptual rigor and creativity to all projects big and small — from a trend-based TikTok video to a large integrated campaign.
- Ability to identify opportunities, push through blockers, and pivot quickly when necessary.
- Nimble and well-versed in the Adobe Creative Suite and/or Figma.
- Quickly grasp visual brand identity and voice, with an ability to push into new visual territory while staying within brand guidelines.
- Strong sense of typography, layout, and hierarchy, along with a keen eye for photography and illustration.
- Well-versed in the production cycle and process, including on-set experience.
- Thrive in a fast-paced and ambiguous environment, are naturally curious and proactive self-starter.
- Excellent problem-solving skills and can prioritize tasks effectively.
- A true dog person -- even if you don’t have one!
Benefits
- Dog-friendly office in Greenwich Village
- Market-competitive compensation and equity packages
- Comprehensive Healthcare, Dental, and Vision
- Company supported mental health benefits
- 12 week paid parental leave
- Competitive 401k plan with company match
- Flexible PTO
- Discounted fresh food for your pup
- Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug
