Senior Analyst

Zeta Global • New York, NY

271d • $110,000 - $130,000 • Remote

About The Position

Zeta Global is seeking a talented Senior Analyst to join our ZX Data Science & Analytics team. If you excel at storytelling and pride yourself on being a trusted analytics partner to clients, driving optimal outcomes, we want you on our team. You should have a good foundation in marketing measurement, advanced analytics, optimizations, A/B & multivariate testing, as well as a good understanding of machine learning models and other complex data analysis techniques. This position will report to the Manager/Director of Analytics.

Requirements

• Client facing experience and excellent communication/presentation skills are essential, as the effectiveness of analysis findings hinges on your ability to present them in a clear and organized manner.
• Exceptional attention to detail is required to meet aggressive deadlines.
• Strong technical expertise in SQL, data visualization tools (e.g., Tableau), and Python is necessary.
• You thrive as a change agent, providing decision-makers with actionable insights derived from data.
• Proven ability to implement statistical analysis and/or predictive modeling techniques, with the capability to effectively translate technical analyses for a business audience.
• BS in MIS, Analytics / Operations Research / Statistics, or similar quantitative disciplines with 6+ years of experience, or MS degree in these disciplines with 2+ years of experience.

Responsibilities

• Serve as a trusted analytics partner to Zeta's clients, focusing on improving their ROI and market share.
• Utilize data and insights to drive campaign measurement, prescriptive optimizations, and develop a path to consistent performance that exceeds client expectations.
• Collaborate with cross-functional teams (Sales, Account Management, Operations) to establish repeatable frameworks for actionable insights.
• Assist in the development and deployment of state-of-the-art predictive and self-adjusting ML models to significantly enhance campaign performance.

Benefits

• Unlimited PTO
• Excellent medical, dental, and vision coverage
• Employee Equity and Stock Purchase Plan
• Employee Discounts, Virtual Wellness Classes, and Pet Insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Publishing Industries
• Education Level: Bachelor's degree