Omnicom Media Group US H&S-posted 6 months ago
$75,000 - $80,000/Yr
Full-time • Entry Level
NY
1,001-5,000 employees

Hearts & Science is a data-driven marketing agency that focuses on personalized digital marketing, where CRM and addressable channels converge. The Data Science team plays a crucial role in delivering modern agency services, working closely with marketing science teams to meet and exceed clients' business goals. This position involves both external and internal responsibilities, including formulating queries from cleanroom data, conducting analyses to evaluate campaign performance, designing dashboards, and communicating findings to stakeholders.

  • Formulate queries to derive insights from cleanroom data and develop analytical solutions for business partners.
  • Conduct descriptive and diagnostic analyses to evaluate campaign performance across clean rooms and various analytics platforms (such as Google ADH, Facebook Advanced Analytics, Amazon Marketing Cloud, etc.).
  • Design cleanroom dashboards and reports to facilitate strategy optimization as part of a comprehensive measurement framework.
  • Embrace innovative cleanroom features (such as audience creation) and modeling techniques to enhance measurement and analytics capabilities.
  • Meet established deadlines while ensuring the delivery of high-quality work.
  • Assist in the development of the DS Practice knowledge repository through presentations, documentation, and other resources.
  • Provide analytical project support to the strategy, media, and audience teams.
  • Clearly communicate findings to internal stakeholders and senior leadership.
  • Intermediate programming language skills (SQL, Python, R, etc.)
  • Basic understanding of machine learning techniques, causal models, etc. to support the analysis of information
  • Awareness of digital clean rooms, and their related concepts and strategy
  • Certifications in any of the following: SQL, Python, R
  • Some domain knowledge of business/industry
  • Knowledge of agency-side execution process is desirable, but not required
  • Advanced degree (master degree) is a plus
  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
  • paid medical leave
  • STD/LTD insurance benefits
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