Senior Analyst, Consumer Analytics

Beachbody • Santa Monica, CA

280d • $92,600 - $120,000

About The Position

BODi is on a mission to build the Health Esteem Category! Having just launched a new brand (from Beachbody to BODi), a new platform, and a new app where fitness and nutrition is supported by positive mindset content, BODi breaks from the fitness and diet industry and ushers in the era of Health Esteem. Health Esteem specifically rejects the legacy fitness and diet industry playbook of pursuing a healthy lifestyle based on self-criticism - a playbook Beachbody used to abide by. But after observing the uptick in mental health challenges since the pandemic and seeing that 74% of Americans remain overweight or obese today, despite the efforts of the fitness industry, BODi had to make a change. We are looking for a CRM Data Analyst to join our team and play a pivotal role in leveraging customer data to drive business decisions and improve customer experiences. As a CRM Data Analyst, you will be responsible for collecting, analyzing, and interpreting data from various customer relationship management systems. Your insights will help shape marketing strategies, sales initiatives, and customer service improvements. This role requires a strong analytical mindset, attention to detail, and the ability to communicate complex data findings in a clear and actionable manner. In this position, you will work closely with cross-functional teams, including marketing, sales, Data & Analytics, and IT, to ensure that data is accurately captured, stored, and utilized. You will also be tasked with identifying trends, patterns, and opportunities within the data to enhance customer engagement and retention. The ideal candidate will have a solid background in data analysis, proficiency in CRM tools, and a passion for turning data into meaningful insights. Your day-to-day responsibilities will include creating and monitoring dashboards, generating reports, analyzing A/B tests, and providing recommendations based on your analysis. You will also play a key role in maintaining data integrity and ensuring compliance with data privacy regulations. If you are a data-driven professional with a knack for problem-solving and a desire to make a tangible impact on business outcomes, we encourage you to apply.

Requirements

• Bachelor's degree in Data Science, Business Analytics, or a related field
• Proven experience as a CRM Data Analyst or similar role
• Proficiency in Iterable CRM Platform
• Strong analytical skills and experience with data visualization tools like Tableau or Power BI and product analytics platforms such as Amplitude
• Excellent communication skills to present findings to non-technical stakeholders
• Knowledge of SQL and data querying techniques
• Ability to work independently and manage multiple projects simultaneously

Responsibilities

• Analyze customer data from CRM systems to identify trends and insights
• Develop and maintain dashboards and reports for key stakeholders
• Collaborate with marketing, sales, Data & Analytics, and IT teams to optimize CRM processes
• Ensure data accuracy and integrity within CRM platforms
• Provide actionable recommendations to improve customer engagement and retention
• Monitor and report on key performance indicators (KPIs) related to CRM activities
• Support data migration and integration projects as needed
• Stay updated on industry trends and best practices in CRM analytics

Benefits

• Comprehensive benefits suite
• Annual bonus opportunity
• Employee stock purchase plan
• 401k plan with company match
• 12-week Maternity/Paternity Leave paid at 100%
• Employee perks & discounts
• Training & career development
• Generous PTO

What This Job Offers

• Industry: Personal and Laundry Services
• Education Level: Bachelor's degree